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How to Put Smart Home Interface Videos to Good Use

UI University: Support and educate end-users on smart technology

Understanding how to take full advantage of a whole home automation system can be tricky, or even exhausting, for even the most seasoned user. The same case might go for those within the automation industry when it comes to explaining the systems thoroughly to your customers. For the week of June 11th through 17th, integrators can take advantage of our flash sale and begin featuring smart home interface videos to customers today!

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Are You Hurting Your Search Results With Outdated Practices?

Explore Some of the Most Common ‘Black Hat’ SEO Mistakes

Are you still trying to increase your search engine rankings using methods you learned about years ago? Though some approaches are still relevant today, others now offer little in the way of results and some SEO practices can even negatively impact a website’s search rankings. The latter are what webmasters call “Black Hat” SEO.  These practices are considered underhanded or shortcuts and are penalized by search engines. In this blog, we highlight some of the most common ones so you can avoid them when coming up with a brand new SEO strategy.

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Top 10 Updates You Should Be Making To Your Site


Ron Callis, CEO of One Firefly, presents the Top 10 Updates you should be making to your site. Please check out the video and let us know what you think by leaving a comment below!

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Quick Update Regarding Our Web Maintenance Packages


Ron Callis, CEO of One Firefly, goes into recent Web Maintenance survey results and details why we created our Web Maintenance Packages. Please check out the video and let us know what you think by leaving a comment below!

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4 Things a Good Website Must Have

1.  A Clean, Professional Design

Your website is your first impression to potential customers. If you have a bright, attractive website, your company will exude a sense of professionalism. Alternatively, if you fill your site with poor photography and clashing colors, your business identity will suffer.

There are a few basic keys to good website design. First, your site should have a simple, pleasant color scheme that is consistent throughout the site. Successfully designed websites choose one main color and two or three accent colors. The main colors are usually white, off-white, or charcoal gray. Accent colors often include a few complementing shades of the main color or some variation on the company's logo. Second, any text on your website should be easy to read, including your business name and the menu.

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Advantages of a Mobile-Responsive Website over a Mobile Site

How often do you find yourself coming across a website through your mobile device that has confusing format or just an overall messy look? As a user, if you come across a site like this, it’s more than likely for you to simply exit out and find your solution elsewhere. Businesses who choose to go against building a mobile-responsive site, or choose to only stick to a mobile site, are missing out on copious amounts of leads and sales due to this less than user-friendly interaction. If you currently have a site that doesn’t respond well on mobile and find that customers aren’t pleased with their interactions, there’s still options for you moving forward. By adapting a mobile-responsive design for your website, you don’t have to worry about creating a separate domain for your "mobile" ready site.

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