In the AV and Automation Industry, It’s All about the Client Experience
Does Your Company Succeed in Giving the Right Client Experience?
In a world where most companies are pushing e-commerce websites or black box solutions, the AV and automation industry has held back. Why? Because integrators aren’t simply selling an amplifier or smart TV—they’re selling an experience. A lot of companies excel at being “technology concierges” with first-class customer support, but that’s just one part of your client’s experience with your company.
Industry Q&A Session with Vital Management CEO Paul Starkey
On Wednesday, Ron Callis had the opportunity to interview Paul Starkey, CEO of Vital Management and Bravas Group, via Facebook Live. Paul Starkey has been in the custom installation business for 24 years, and during that time he has raised venture capital twice, acquired two companies, and started two others. He has extensive knowledge of the CI industry ranging across business operations, sales and marketing.
For those of you who didn’t have the chance to catch it live, we’ve captured the video and transcript of the Q&A session below.
How to Improve a Team’s Customer Service Skills
A good buying experience is what keep your clients coming back time and time again. One of the best ways to grow your business is to focus on improving your team to ensure an excellent buying experience for the customer. Below are three ways to improve a team’s customer service skills: