One Firefly Expands Mercury Website Collection
Innovative Web Solution Wins 2015 EXC!TE Award
Davie, FL December 30, 2015
One Firefly, a full-service marketing agency that caters to contractors and manufacturers within the custom electronics industry, is pleased to announce the expansion of its award-winning website product. The newly expanded Mercury Collection includes two additional design models featuring embedded videos, additional color options and further customization used to generate interest and engage audiences. Employing the “Ken Burns effect,” still image slideshows come to life through panning and zooming, creating a more engaging user experience.
For its efforts, One Firefly was recently honored by Technology Integrator with the 2015 EXC!TE Award. This annual award recognizes products that stand out for being innovative, high-performing and solutions-oriented for the custom installation professional. The One Firefly team was honored by the business strategy magazine at the Custom Electronics Design and Installation Association (CEDIA) Expo in Dallas, Texas. This is the second award One Firefly has received for the Mercury Collection. In 2014 the company was awarded the CEPro BEST Award by a panel of industry leaders.
“The expansion of the Mercury Collection allows us to further help our clients effectively market themselves and achieve business growth as a result,” said Ron Callis Jr., One Firefly CEO. “Receiving the EXC!TE Award demonstrates our commitment to providing digital marketing solutions that cater to the custom electronics industry.”
The Mercury Collection launched nearly a year and a half ago and now offers five different design models, 25 styles, and over 45 pages of content. The Collection utilizes a mobile responsive design to create the best viewing experience for website visitors regardless of device type or size. The website automatically resizes based on the resolution of the screen, such as a tablet or phone.
These fully-loaded websites were designed to enable home technology and commercial systems contractors to stand out from the competition while helping to generate leads. Prominent calls-to-action and lead capture forms are embedded throughout the various design models. Content and design layouts educate visitors and create engagement, encouraging them at the start of their customer journey to convert into a new lead.
The process for an integrator to get a new website is consultative with a few easy steps that result in a turn-around-time under 30 days. One Firefly’s pre-production team individually works with each client to ensure the website is personalized to represent an integrator’s brand. Watch a brief preview of the Mercury Collection and register for a 30-minute interactive demo.
About One Firefly:
One Firefly, LLC is a full-service marketing agency and design firm that caters to technology service professionals including designers, integrators, installers, contractors, consultants, distributors, and manufacturers. One Firefly is based near Fort Lauderdale, Florida and has been operating since 2007. One Firefly clients span the globe.