Target the Right Customers with the Right Messaging, Every Time
If you’ve ever sent an e-newsletter or worked with a digital marketing agency, you’ve probably heard of list segmentation. It’s an essential part of any successful email marketing campaign. But sometimes it feels like you just don’t have the time to sort through your various contacts. Or maybe you don’t know where to start. No worries! Here, you’ll find some surprising numbers about the benefits of list segmentation, and we’ll give you some helpful tips to get started. Keep reading for more.