Explore the possibilities for improving your company’s online presence and gaining recognition for your work with our PR services.
Recognition for your company and successful projects you complete helps to further legitimize your company and instill credibility with prospective clients and your trade partners. Your team’s moral and livelihood also receives a boost after receiving an award. Integrators partner with One Firefly for award submissions to save valuable time and leverage the firm’s talented copywriting and coordination expertise. Submissions have deadlines and it’s difficult to dedicate the extra hours to write up all the required content that portrays your company and work in the best light. We make it easy for you by gathering intake via a discovery call and work with your team to gather materials such as documents, BOMs, images, etc. We craft the submission for your review and approval and package everything up on time so you have the opportunity to win an award for your hard work.
Industry Award Submissions Include:
- CEDIA Electronic Lifestyle Awards
- CEA Mark of Excellence Awards
- CE Pro 100
- Control4 Dealer Awards
- Crestron Integration Awards
- Digital Signage Expo Apex Awards
- EMEA InAVation Awards
- Home of the Year Electronic House
- InfoComm Sustainable Technology Award
- InfoComm 2014 Women in AV Award
- Lutron Excellence Awards
Case studies give people the confidence to trust your company by providing evidence of value they can relate to. A powerful case study explores the challenges, solutions and results of your most successful technology integration projects and how you delivered to satisfy a client whether residential or commercial. It provides a new level of credibility for you with a testimonial wrapped in a real-world anecdote. Your team lived the story with the client and One Firefly can eloquently capture that story so you can share it with prospective customers, architects, builders and designers. In today’s knowledge era your prospects are researching more along their customer journey and case studies have become a helpful sales and marketing asset. Adding the case study to your website is one of the best ways to incorporate completely original content which engages visitors and helps with organic Search Engine Optimization. One Firefly can also format a PDF for download with a gated lead form. Also consider using the same projects for a case study and award submission.
Get the attention of the media and industry authorities with the release of news specific to your organization. Announcing company hires, regional expansions, awards, new solutions and partners can put you on “the wire.” Having your brand associated with publishers builds trust and authority giving you a leg up on your competition. One Firefly crafts a compelling and informative press release and gets the content distributed for you. Increase effectiveness by also publishing the content to your website, such as a press page on Mercury Collection. (link to Mercury Collection page)
Common Press Release Topics:
- New Employee
- Regional Expansion
- New solutions, services, and partners
- Special Events
Be professional, concise and memorable whether you’re presenting at your local trade association’s meeting such as ASID, AIA, or NAHB, or something more informal such as to a developer or a commercial end user’s project team. Having a tight, compelling narrative with appropriate visuals from photos to graphics takes the pressure off your speaking engagement. Stay poised and in command knowing all your core ideas and key takeaways have been carefully produced to keep your audience engaged and eager to act in your direction. One Firefly helps from concept, content, and creation ensuring you are only practicing your presentation the day before rather than trying to put everything together. We can also create a custom-designed template to keep your branding consistent.
Presentation Formats Include: