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Automation Unplugged

Automation Unplugged is a Facebook Live show recorded weekly with our host Ron Callis, Owner and CEO of the digital marketing agency, One Firefly. In each Automation Unplugged episode, Ron speaks with leading industry personalities and technology professionals to discuss all things business development, technology trends, and more. These interviews are designed to help our clients and members of the custom integration industry keep up-to-date with the latest news as well as learn from experts in the field.

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Articles tagged with: Bravas

Home Automation Podcast Episode #154: An Industry Q&A With Jason Roberts

In this weeks home automation show of Automation Unplugged, Jason Roberts of Bravas Boca Raton shares the Bravas approach to manufacturer preferences throughout their different locations.

Home Automation Podcast Episode #154: An Industry Q&A With Jason Roberts

This week's home automation podcast features our host Ron Callis interviewing Jason Roberts. Recorded live on Wednesday, January 20th, 2021 at 12:30 p.m. EST.

About Jason Roberts

Prior to joining the residential custom integration space, Jason spent 20 years as a software executive in the higher-education vertical.

In 2012, Jason bought what would be soon known as Spectrum Technology Integrators out of South Florida and grew the home automation company from a $2 million operation to a $7 million operation over the course of six years.

Today, Jason works with 14 other like-minded business owners to facilitate the merger that created the largest nationwide luxury A/V firm, Bravas.

Interview Recap

  • Jason's experience buying an integration firm in 2012
  • The dynamics of developing a winning relationship with a custom builder
  • The Bravas approach to manufacturer preferences throughout their different locations
  • Jason's outlook for Bravas and our industry in 2021

Home Automation Podcast Episode #131: An Industry Q&A With Ryan Anderson

In this weeks home automation show of Automation Unplugged, Ryan Anderson of Bravas, shares about the Bravas acquisition strategy to purchase 50 integration firms over the next 5 years.

Home Automation Podcast Episode #131: An Industry Q&A With Ryan Anderson

This week's home automation podcast features our host Ron Callis interviewing Ryan Anderson. Recorded live on Wednesday, July 29th, 2020 at 12:30 p.m. EST.

About Ryan Anderson

Before joining Bravas as their CEO in 2018, Ryan spent 15 of his 20 years in the custom integration industry as founder of Kansas City smart home integration firm, Elevated Electronics. Today, Elevated Electronics is now the KC Bravas location.

At Bravas, Ryan leads their corporate team and identifies and prepares potential candidates for acquisition.

Interview Recap

  • Ryan’s past experience as a racecar driver with Ferrari
  • The Bravas acquisition strategy to purchase 50 integration firms over the next 5 years.
  • Defining the “Why” for both Bravas and the CI Industry.  
  • Ryan’s thoughts about this new-era of event cancellations and more focused department training events

Home Automation Podcast Episode #98: An Industry Q&A With Nigel Dessau

In this weeks home automation show of Automation Unplugged, mentor and coach, Nigel Dessau is transforming marketing in a way that can help technology professionals think about the end-user experience in a different and profitable way.

Home Automation Podcast Episode #98: An Industry Q&A With Nigel Dessau

This week's home automation podcast features our host Ron Callis interviewing Nigel Dessau. Recorded live on Wednesday, February 7th, 2020 at 12:30 p.m. EST.

About Nigel Dessau

Nigel Dessau, who got his start with IBM, has been a respected leader of business product marketing and product management for 25 years. He has been recognized for transforming marketing and driving business revenue to the next level and is now a CMO for Bravas, a national provider for multiple Fortune 500 technology companies. Nigel’s commitment to mentoring technology professionals expands to his business, The 3 Minute Mentor. He is also the author of Becoming a 21st Century Executive.

Interview Recap

Here are some of the topics Ron had the opportunity to discuss with Nigel Dessau:

  • How the shift in market consumerism will likely affect the custom integrator
  • Building your business using his "Content Approach Network" strategy
  • What the next year looks like for Bravas and their plans for growth within our space
  • His perspective on wellness and how integrators should position this solution to consumers

Home Automation Podcast Episode #68: An Industry Q&A With Michael Buckner

Be happy. Love what you do.

Home Automation Podcast Episode #68: An Industry Q&A With Michael Buckner

This week's home automation podcast features our host Ron Callis interviewing Michael Buckner. Recorded live on Wednesday, March 13th, 2019 at 12:30 p.m. EST.

About Michael Buckner

Michael got his start in the electronics industry 15 years ago selling TV’s at the local Walmart while attending Cherokee High School. Soon after, he moved up to commission sales at Circuit City and Hifi Buys. 

After graduating college, he became a regional trainer for Pioneer Electronics, traveling the country to share his knowledge of consumer electronics. 

After a few years of traveling, in 2006, Audio Intersection was created to bring the knowledge back home, and help local clients make better electronics purchasing decisions. He hasn’t slowed down since. Michael is a certified Control4 programmer.

Interview Recap

Here are some of the topics Ron had the opportunity to discuss with Michael Buckner

  • The importance of good customer service for integration companies
  • State of the industry in 2019
  • The difficulty in providing simple solutions vs complex solutions
  • How mero CONCEPTS uses color branding and digital marketing to grow their business

Home Automation Podcast Episode #66: An Industry Q&A With Sean Weiner

Scaling a Custom Integration Business

Home Automation Podcast Episode #66: An Industry Q&A With Sean Weiner

This week's home automation podcast features our host Ron Callis interviewing Sean Weiner. Recorded live on Wednesday, February 27th, 2019 at 12:30 p.m. EST.

About Sean Weiner

Sean Weiner is currently the president of Starr Systems Design, an electronic systems and electrical contracting firm located in Baltimore, Maryland. He is also currently serving as the Chief Technology Officer at Bravas.

After graduating from the University of Delaware in 1990 with a degree in Economics, Sean spent two years as an installation technician at a Baltimore area audio/video and lighting systems contractor. He then spent another two years in sales with a Washington DC area custom retailer, and ultimately founded Starr Systems Design in the summer of 1994.

Since that time, Starr Systems Design has grown from a three employee audio and video systems contractor to a 50 employee firm specializing in electronic systems, electrical contracting, and security systems.

Interview Recap

Here are some of the topics Ron had the opportunity to discuss with Sean Weiner

  • Integration of the electrical business with the CI business (lighting, controls, energy management, etc.)
  • Service programs and opportunities for the CI business
  • Using software for CI
  • Why scaling a CI business is hard
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