Social Media Advertising
Capture new leads on your website and provide fast, friendly customer support in real time with a live chat service that’s always staffed by human beings, never bots.
Social Media Advertising
Expand your brand visibility, reach new customers, and connect more people with your products and services with strategically targeted social media advertising.
Some of the companies utilizing Social Media Advertising
Stay In Front Of The Audiences That Matter
Your customers and referral sources are on social media — how can you get your brand and message in front of them? Social media advertising is one of the more low-cost, high-impact paid media options available to expose your brand, content, and message to the people who matter most to your business. At One Firefly, you’ll have a dedicated account manager and a team of social media experts to create advertising campaigns focused on the goals that are important for your business growth. Social platforms and algorithms are changing rapidly — you need a team of experts to help you navigate the evolving landscape.
Promote Your Message to Your Target Audiences
Social media advertising is one of the most effective ways to leverage blog articles, relevant website pages, and other engaging content to promote your brand and message in front of your target audience.
- LinkedIn advertising helps you get in front of B2B decision-makers and influencers in corporate America.
- Instagram advertising helps your brand become visible in the design community and reach local designers and architects.
- Facebook advertising helps your content get seen by the luxury consumer demographic you’re courting.
Designed to Optimize Performance
Our team deploys several best-practice techniques to meet campaign objectives for visibility, engagement, and clicks on your social media ads.
Strategic ad deployment using the different formats and placements offered by the platforms to optimize performance based on your goals
Strategic targeting to display ads to a high-value audience based on demographics, interests, and online behaviors
Curated copy and industry-focused imagery that encourages engagement and click-throughs to learn more
Data-driven monthly reporting that tracks campaign performance against the goals you’re trying to achieve
Increase Facebook followers and fans, expand visibility for your content, and drive website traffic with targeted ads.
Build brand awareness, showcase your people and projects, and drive website traffic with visually engaging ads.
Grow brand recognition, reach potential customers, and build relationships with key leaders and decision makers in the B2B space.
You don’t just have to take our word for it. Hear from other businesses, like you, about what it’s like to work with One Firefly.
Our process starts with getting to know you, your business needs, and your goals. From there, our team will work with you to design campaigns that align with your objectives and budget, and meet with you regularly to discuss the results and strategies for optimizing performance. Here’s what you can expect during the process.
We know you have questions — and we have the answers. If you don’t see the answer you’re looking for below, please don’t hesitate to contact our team. We’ll be happy to walk you through everything you want to know!
What social media platforms should I be advertising on?
That depends on multiple factors: the audience you’re trying to reach, the platforms where your ideal audience spends a lot of time, the budget you want to spend on social media advertising, and your overall advertising goals. We recommend reaching out to our team to set up a consultation — after getting to know you, your business, your budget, and your goals, we can recommend the right mix of solutions to help you grow.
How much should I spend on Facebook and Instagram advertising?
FB and IG advertising are more cost-effective than other forms of paid advertising. However, it is possible to spend too little and thus not realize a return on investment for your marketing dollars. A smaller budget means your ads will be shown to fewer people. We recommend investing a minimum of $200/month to run Facebook and Instagram ad campaigns to have a chance to reach your target audience and see results.
How much should I spend on LinkedIn advertising?
LinkedIn ads are more expensive than other social media platforms. It is possible to spend too little and thus not realize a return on investment for your marketing dollars. We recommend starting a LinkedIn ads campaign with a minimum of $1,000/campaign to ensure optimal performance.
I don’t know how to set up an ad account — will you help?
Yes, One Firefly will help you set up the accounts on social media advertising platforms. Our team will require access to your business profiles in order to start running advertising. One Firefly will never take ownership or lock you out of your social media profiles and ad accounts. We will only need administrator access during the time period of our working relationship.