"Content is king!" There, we said it. It's a mantra echoed in every corner of the marketing universe, from freelance professionals to large marketing agencies alike; it's earned its cliché. Content's rise to the throne as King was swift, but you'd have to go back over a decade to understand how it came to rule organic search strategy. That's another blog all to itself, but here's a clue from an old Google Webmaster Blog post that explains Google's pivot away from using keyword meta tags as a ranking factor. 

Peek Inside Our Thrilling Few Days Of Learning, Growing And Making Lasting Memories. At One Firefly, we take pride in our remote workforce. The ability to work from home on flexible schedules encourages maximized productivity while allowing us to maintain a healthy work-life balance. Plus, having a globally dispersed team makes our annual team training events that much more exciting!

In 2019, One Firefly saw the need to bring technology-centric lifestyle video to our clients. An ambitious endeavor, One Firefly dove in headfirst and as of November, had completed our third video shoot. We are excited to share a unique, behind-the-scenes look at how it all came together.