OUR NORTH STAR

To help people feel proud, prosperous and connected.


About Us

We are an award-winning marketing agency that caters to technology professionals in residential and commercial custom integration and security markets. Our decentralized team is passionate about helping our clients grow regardless of their current size or industry stature.

We design strategies that evolve as our partners' goals change, always deploying an integrated approach with an eye for analytics, campaign performance, and customer satisfaction.

Calculated Growth

"Ranking among the nation’s best and brightest businesses is a true honor. This distinction is really a public acknowledgement of the magic that results when you combine purpose with an amazing team."

- Ron Callis, CEO

About Us

We are an award-winning marketing agency that caters to technology professionals in residential and commercial custom integration and security markets. Our decentralized team is passionate about helping our clients grow regardless of their current size or industry stature. We design strategies that evolve as our partners' goals change, always deploying an integrated approach with an eye for analytics, campaign performance, and customer satisfaction.

Calculated Growth

"Ranking among the nation’s best and brightest businesses is a true honor. This distinction is really a public acknowledgement of the magic that results when you combine purpose with an amazing team."

- Ron Callis, CEO

OUR MISSION

We design and execute solutions to help technology businesses grow.

MISSION MAKERS

Our Fireflies are web ninjas, SEO wizards, SEM black belts, digital Picassos, wordsmiths and marketing sherpas; all focused on ever-evolving custom integration and security markets. We love building websites, marketing campaigns and relationships that drive profitable growth.
Unique perspectives are vital to our success, so we employ a diverse group of creatives located throughout North America. Our digitally native team enjoys flexible schedules, a healthy work-life balance and regular professional development opportunities.

OUR CORE VALUES

How We Stay True to Our Mission

Own It

green check Be Accountable

green check Be Part Of The Solution

Find A Way

green check Be Resourceful

green check Understand The Impact

Grow Together

green check Be Hungry For Growth

green check Elevate Yourself And Others To Be Better

Bring Good Vibes

green check Be Mindful That Attitude Matters

green check Communicate With Empathy

Speak Up

green check Be Open And Honest

green check Communicate Early And Often


HEAR WHAT OUR STAFF HAS TO SAY

REFLECT OUR TEAM

"Our core values truly reflect our team and have a positive effect on how we work and collaborate together. "

- Brandi Madriaga, Account Manager

CONSTANT GROWTH

"I'm very happy to work in a company that is constantly growing and is always seeking ways on how to be better. Our Core Values are a reflection of that and a testament of our goal of growing together."

- Miguel Cruz, Graphic Designer

BEYOND PERFORMANCE BENCHMARKS

"Our core values create an overlying culture within the team that is always there to guide us beyond annual goals or efficiency benchmarks that may change from year to year."

- Debora Rubi, Content Writer

MINDFUL REMINDER

"Our core values remind me to be mindful of who I am being when I interact with our customers and fellow team members."

- Vanessa Stewart, Office Manager

FOUNDED IN 2007

A Look at How We Built OneFirefly

We come from a desire to help organizations find solutions to otherwise challenging problems. With a Mechanical Engineering degree from Virginia Tech under his hood and successful sales career tracks with two leading technology manufacturers, Lutron and Crestron, Ron Callis founded Firefly Design Group in 2007 to provide system design and documentation services to clients worldwide. Ron would quickly recognize the industry’s need for targeted marketing solutions and ultimately pivoted away from engineering and programming, formally closing those business units in 2015. 2016 to the present is the rocketship you know as the agile, solutions-driven marketing leader called One Firefly.

2007

Open for Business

Ron and family dog Oliver mark the opening of One Firefly’s downtown Hollywood, FL office in December 2007. At first, the company featured just three employees: Ron, a system designer, and a graphic designer.

2008

Heading to the CEDIA Expo

With no booth at the expo, the One Firefly team conducts meetings wherever free space is available. Ron walks the floor seeking integrators to promote design and project documentation services.

2009

Expanding Our Services

As the Firefly Design Group customer base grows, the company incorporates marketing along with the existing project documentation work. The new expanded service offering is presented at the industry’s premier trade show, CEDIA, for the first time.

2010

A Pinnacle in Design
Firefly Design Group features its project design solutions in the most expensive (at the time) residential project in the United States: Playa Vista, located in Hillsboro Mile, FL. It collaborates with Theo Kalomirakis and IMAX to deploy the first IMAX private theater sale in the world within the residence.

2011

Expanding the Company Scope

Firefly Design Group unveils new Firefly Creative and Firefly Programming sub-brands at CEDIA for the first time. John joins Ron on the CEDIA showroom floor to promote the company’s website offerings. The sales portfolio product becomes the flagship marketing solution in the industry.

2012

One Firefly is Born
One Firefly LLC was formed when Firefly Design Group was merged with an investment by AV industry veteran, Federico Bausone. The newly minted One Firefly becomes the official North American rep for the German Software company (innea)’s virtual showroom product. The company goes international with appearances at trade shows in Mexico and Amsterdam.

2013

Acquiring the Best

One Firefly secures its most prominent marketing client yet in Audio Command Systems, the largest residential integrator in the United States. Its internal acquisitions are just as vital, adding Taylor as much-needed muscle for the business's financial and operational sector.

2014

Mercury Collection Arrives
One Firefly releases the Mercury Collection, which wins the CE Pro BEST award at CEDIA. The Mercury Collection is the first mobile responsive website for technology integrators with three design models featuring 30 pre-architected pages.

2015

Embracing a Remote Model

One Firefly closes its Hollywood office and decides to go remote while incorporating a focus on team gatherings and training to cultivate a strong company culture. Mercury Collection also picks up its second CEDIA accolade: The Excite Award.

2016

Making Big Moves for the Future
One Firefly eliminates using sub-brands and launches the consolidated onefirefly.com website. The company expands its presence in the industry by joining the Azione and Pro Source buying groups and incorporating brand new marketing solutions with the UI University and Lead Concierge products.

2017

Marketing Takes Center Stage

One Firefly completes its first full year with marketing-only revenue. As the company doubles down on its growth, it continues hosting dedicated in-person team trainings and showcases its products at a wide range of industry events.

2018

A New Expansion Milestone
One Firefly embraces its remote workforce and stages its first team event outside of South Florida. The team toured client projects and showrooms in Austin, TX and attended professional development training at the University of Texas. This year also sees the introduction of the company’s Review Champ services.

2019

Leading With Excellent Service

Account managers meet in Colorado for a focused training session that shifts to a more customer-focused approach centered around monthly marketing review meetings and delivering an exceptional client experience. One Firefly extends its media offerings with the first lifestyle video shoot featured in its new Mercury Pro website product.

2020

Facing New Challenges
One Firefly kicks off the year with a visit to New York City to get private tours of the Savant and Sonos showrooms. The team also travels to New Jersey to get an in-depth training at Crestron’s headquarters. The company institutes specialized content and marketing strategies to help clients deal with economic uncertainty due to the coronavirus.
  • 2007

    Open for Business

    Ron and family dog Oliver mark the opening of One Firefly’s downtown Hollywood, FL office in December 2007. At first, the company featured just three employees: Ron, a system designer, and a graphic designer.

  • 2008

    Heading to the CEDIA Expo

    With no booth at the expo, the One Firefly team conducts meetings wherever free space is available. Ron walks the floor seeking integrators to promote design and project documentation services.

  • 2009

    Expanding Our Services

    As the Firefly Design Group customer base grows, the company incorporates marketing along with the existing project documentation work. The new expanded service offering is presented at the industry’s premier trade show, CEDIA, for the first time.

  • 2010

    A Pinnacle in Design
    Firefly Design Group features its project design solutions in the most expensive (at the time) residential project in the United States: Playa Vista, located in Hillsboro Mile, FL. It collaborates with Theo Kalomirakis and IMAX to deploy the first IMAX private theater sale in the world within the residence.
  • 2011

    Expanding the Company Scope

    Firefly Design Group unveils new Firefly Creative and Firefly Programming sub-brands at CEDIA for the first time. John joins Ron on the CEDIA showroom floor to promote the company’s website offerings. The sales portfolio product becomes the flagship marketing solution in the industry.

  • 2012

    One Firefly is Born
    One Firefly LLC was formed when Firefly Design Group was merged with an investment by AV industry veteran, Federico Bausone. The newly minted One Firefly becomes the official North American rep for the German Software company (innea)’s virtual showroom product. The company goes international with appearances at trade shows in Mexico and Amsterdam.
  • 2013

    Acquiring the Best

    One Firefly secures its most prominent marketing client yet in Audio Command Systems, the largest residential integrator in the United States. Its internal acquisitions are just as vital, adding Taylor as much-needed muscle for the business's financial and operational sector.

  • 2014

    Mercury Collection Arrives
    One Firefly releases the Mercury Collection, which wins the CE Pro BEST award at CEDIA. The Mercury Collection is the first mobile responsive website for technology integrators with three design models featuring 30 pre-architected pages.
  • 2015

    Embracing a Remote Model

    One Firefly closes its Hollywood office and decides to go remote while incorporating a focus on team gatherings and training to cultivate a strong company culture. Mercury Collection also picks up its second CEDIA accolade: The Excite Award.

  • 2016

    Making Big Moves for the Future
    One Firefly eliminates using sub-brands and launches the consolidated onefirefly.com website. The company expands its presence in the industry by joining the Azione and Pro Source buying groups and incorporating brand new marketing solutions with the UI University and Lead Concierge products.
  • 2017

    Marketing Takes Center Stage

    One Firefly completes its first full year with marketing-only revenue. As the company doubles down on its growth, it continues hosting dedicated in-person team trainings and showcases its products at a wide range of industry events.

  • 2018

    A New Expansion Milestone
    One Firefly embraces its remote workforce and stages its first team event outside of South Florida. The team toured client projects and showrooms in Austin, TX and attended professional development training at the University of Texas. This year also sees the introduction of the company’s Review Champ services.
  • 2019

    Leading With Excellent Service

    Account managers meet in Colorado for a focused training session that shifts to a more customer-focused approach centered around monthly marketing review meetings and delivering an exceptional client experience. One Firefly extends its media offerings with the first lifestyle video shoot featured in its new Mercury Pro website product.

  • 2020

    Facing New Challenges
    One Firefly kicks off the year with a visit to New York City to get private tours of the Savant and Sonos showrooms. The team also travels to New Jersey to get an in-depth training at Crestron’s headquarters. The company institutes specialized content and marketing strategies to help clients deal with economic uncertainty due to the coronavirus.



Want to Learn More?

Whether you want to learn more about our mission, our approach or our team, we would love to hear from you.

954.921.2393     |     Contact Us

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Headquarters:
One Firefly, LLC
5400 S University Dr #215B
Davie, Florida 33328

fax: 866.497.9240
phone: 954.921.2393

 

"...They took the time to get to know the company to execute a strategy that was personal, that was for us...."

JW Anderson
President   |  The Integrated Home

 

Headquarters:
One Firefly, LLC
5400 S University Dr #215B
Davie, Florida 33328

fax: 866.497.9240
toll free: 877.334.1144

© 2020 One Firefly

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© 2018 One Firefly

Pricacy Policy     | .   Terms .   |     Sitemap     |     Support