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Amplify People, a service Powered by One Firefly

Turn Up the Talent

People are the core yet most challenging part of running a business. Serving the AV and Custom Integration industry, Amplify People’s proven process and hiring methodologies will save time and deliver peace of mind by connecting you with the right talent to help you grow.

Unpacking Amplify People: What You Need to Know

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  • <img src="images/amplify-people/how-process-002.png" alt="Amplify People Process" style="float: right;">

Why Did One Firefly Launch Amplify People?

One Firefly is proud to launch Amplify People as a service that demonstrates our core mission, which is to help technology professionals grow. Through talking to integrators in the industry, we’ve discovered that one of the biggest challenges small businesses face is hiring and retaining talent. Here at One Firefly, we’ve been growing at an accelerated rate, and practicing the best hiring methodologies behind recruiting, attracting, and ultimately retaining talent to our team.

Now we’re ready to bring these methodologies to integrators in our industry, and help you find the right people who will be great skills, personality, and culture matches for your team. Let’s work together to find the best candidates to accelerate your growth.

What Is Amplify People?

Amplify People includes a refined process — The AMPLIFY Process — designed to recruit, attract, and ultimately hire quality candidates to your organization. Here at One Firefly, we’ve been practicing and refining the best hiring methodologies for many years now, and we’re excited to bring our proven process to integrators in our industry.

Amplify People is a recurring service with multiple packages differentiated by the quantity of candidates we’ll help you place during the year. While you’ll make the yearly payment upfront, you’ll then have the flexibility to pace your hires depending on your business needs throughout the year. We also have a la carte options if you need to add on candidates outside of your package.

In the future, Amplify People will include additional services to help your business retain good talent. We know you invest a lot of time, money, and energy into your people — and we want to help you keep the right people on your team for years into the future.

What Type of Business Is a Good Fit for Amplify People?

The company that’s the right fit for Amplify People is the company that values their people. This company understands that people are the differentiator between their business and competitors in the marketplace, so finding candidates that are the right skills, personality, and culture fit is imperative.

Up until now, hiring in the AV and CI industry has primarily been done by internal HR teams or outside recruiters. And working with outside recruiters comes with challenges: many don’t take the time to understand your company and define who is the right fit candidate, and let’s face it — they’re very expensive.

Think of Amplify People as the anti-recruiter: we’re going to lower the cost of entry to hiring considerably, and spread the expense over the course of a year. If you know that people matter, and you want to take the hiring process slowly and methodically to find the right people for your team, Amplify People may be a good fit for you.

Amplify People Process

How Do I Get Started?

If you’re ready to get started with Amplify People, please fill out the short Hiring Discovery Form below so we can learn more about your company and hiring needs. After you submit the form, a member of our team will reach out within one week to discuss your responses in more detail. If we find that you’re a good fit for Amplify People based on the timing of hires, compensation and benefits match, types of roles, and other factors, we’ll place you on the waitlist. If we feel like you’re not a good fit at this time, we’ll let you know why.

As our availability to take on new clients opens, we’ll give you a 30-day notice to move off the waitlist and either start onboarding or decline to move forward.

Fill out the Hiring Discovery Form
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Why Did One Firefly Launch Amplify People?

One Firefly is proud to launch Amplify People as a service that demonstrates our core mission, which is to help technology professionals grow. Through talking to integrators in the industry, we’ve discovered that one of the biggest challenges small businesses face is hiring and retaining talent. Here at One Firefly, we’ve been growing at an accelerated rate, and practicing the best hiring methodologies behind recruiting, attracting, and ultimately retaining talent to our team.

Now we’re ready to bring these methodologies to integrators in our industry, and help you find the right people who will be great skills, personality, and culture matches for your team. Let’s work together to find the best candidates to accelerate your growth.

What Is Amplify People?

Amplify People includes a refined process — The AMPLIFY Process — designed to recruit, attract, and ultimately hire quality candidates to your organization. Here at One Firefly, we’ve been practicing and refining the best hiring methodologies for many years now, and we’re excited to bring our proven process to integrators in our industry.

Amplify People is a recurring service with multiple packages differentiated by the quantity of candidates we’ll help you place during the year. While you’ll make the yearly payment upfront, you’ll then have the flexibility to pace your hires depending on your business needs throughout the year. We also have a la carte options if you need to add on candidates outside of your package.

In the future, Amplify People will include additional services to help your business retain good talent. We know you invest a lot of time, money, and energy into your people — and we want to help you keep the right people on your team for years into the future.

What Type of Business Is a Good Fit for Amplify People?

The company that’s the right fit for Amplify People is the company that values their people. This company understands that people are the differentiator between their business and competitors in the marketplace, so finding candidates that are the right skills, personality, and culture fit is imperative.

Up until now, hiring in the AV and CI industry has primarily been done by internal HR teams or outside recruiters. And working with outside recruiters comes with challenges: many don’t take the time to understand your company and define who is the right fit candidate, and let’s face it — they’re very expensive.

Think of Amplify People as the anti-recruiter: we’re going to lower the cost of entry to hiring considerably, and spread the expense over the course of a year. If you know that people matter, and you want to take the hiring process slowly and methodically to find the right people for your team, Amplify People may be a good fit for you.

Amplify People Process

How Do I Get Started?

If you’re ready to get started with Amplify People, please fill out the short Hiring Discovery Form below so we can learn more about your company and hiring needs. After you submit the form, a member of our team will reach out within one week to discuss your responses in more detail. If we find that you’re a good fit for Amplify People based on the timing of hires, compensation and benefits match, types of roles, and other factors, we’ll place you on the waitlist. If we feel like you’re not a good fit at this time, we’ll let you know why.

As our availability to take on new clients opens, we’ll give you a 30-day notice to move off the waitlist and either start onboarding or decline to move forward.

Fill out
the Hiring Discovery Form



Paul Starkey, Partner and Co-Founder

“The new service One Firefly is unveiling goes right to the heart of HR in our dealers' operations. As small companies, it is difficult for dealers to dedicate full time resources to HR, recruiting, and hiring. This service is a great step forward, and coupled with PrepTECH's apprentice hiring, it will move the needle on finding and retaining fresh talent in our industry. We are proud to be working with One Firefly on this mission. Whether you have 5 or 50 employees, getting help with HR, hiring, and people services is a must. Let the experts help, you'll be glad you did.”



Matt Cwiokowski, Owner

“Our industry desperately needs help with hiring processes. OneFirefly is positioned perfectly to take on the challenge. Their deep industry knowledge, experience managing remote workforce and track record of innovative products give them a huge advantage. We are excited to see what Ron and the team come up with!”



Tom Doherty, Director New Technology Initiatives

"Certain challenges in the custom integration industry are as old as the sector itself—chief among them is the perennial struggle to find, hire, and retain top-tier talent across all facets of the business. Amplify People is the solution and partner for custom integration firms that need this challenging problem solved. Not just for the ever needed technicians but for all necessary team members from design, engineering, project management, financial and sales. It's about time."
    Hiring Process

    Summer 2023 Survey: The State of Hiring in the AV Industry

    We surveyed integrators to get an in-depth look at their challenges and perspectives on hiring and recruitment within the CI sector. We sent the survey to 430 integrators in July 2023, and received a response rate of 11%. The results shed light on some pressing concerns and provide valuable insights into the state of talent acquisition within our industry.

    Finding the right talent has been a bottleneck to growing our business

    93.5% of respondents reported that finding the right talent has been a bottleneck to growing their business

    Recruiting and hiring the right talent isn’t isolated to select businesses — it’s an industry-wide pain point that the majority of integrators are struggling with right now. When so many integrators point to talent acquisition as a growth bottleneck, it highlights an undeniable industry-specific skill and culture gap. It’s clear that the challenge isn’t just about hiring, but hiring talent that truly understands the complex landscape of AV and custom integration.
    How many hires are you forecasting to make in the next 12 months?

    97% of respondents forecasted having to hire new team members within the next 12 months

    An overwhelming 97% of integrators anticipate bringing new team members on board within the coming year. This forecast indicates that hiring needs extend beyond responding to present labor demands; it underscores the momentum and growth in the AV and custom integration sector. For businesses that want to grow and scale in the future, putting the right team in place now is imperative.
    How important do you think it is for a prospective hire to be a great match for your company culture?

    100% of respondents agreed that it’s important for prospective hires to be a great match for company culture

    The unanimous consensus among integrators underscores a critical aspect of hiring: finding the right culture-fit in new hires. Company culture isn't just a buzzword; it's a fundamental pillar of successful hiring, employee satisfaction, and long-term retention. When every single respondent emphasizes the importance of culture-fit in their hires, it signals that integration firms recognize that skills alone aren't enough. To truly thrive within a team, a prospective hire's values, attitudes, and vision must align with the company's ethos.
    How confident are you that 5 randomly selected employees could state your company’s core values?

    Only 47.8% of respondents were confident that 5 randomly selected employees could state their company’s core values

    Less than 50% of survey respondents lacked confidence that even five of their randomly chosen employees could state the company’s core values. This reveals a possible disconnect between leadership vision and on-the-ground understanding among team members. Clear, consistent communication and practice of core values from the top down not only unifies a team and improves company culture, but ensures that everyone is rowing in the same direction toward shared goals within the organization.

      The AMPLIFY Approach: Our Proven Hiring Process

      At the heart of our strategy to recruit and hire precision-matched talent lies the AMPLIFY Process. Born from years of fine-tuning and leveraging our industry insights and proven hiring methodologies, this systematic approach zeros in on not only the right skills, but the right personality, culture, and compensation alignment for your future team members. Because we know, as many AV integrators like you have experienced, the real challenge isn't just hiring, but hiring those who amplify your company's ethos and propel its growth.
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      Assess

      Start by assessing the hiring needs of the company. Understand the role, the required skills, and the type of person that would best fit the job and the company culture.

      Measure

      Measure the company culture. Analyze and understand the existing culture, values, and work environment of the hiring company. This will help in identifying the type of candidates who will thrive within and contribute positively to this specific setting.

      Pursue

      Actively pursue a diverse range of ‘A-Players.’ Utilize job listings, social media platforms, and strategic networking to ensure a wide-ranging candidate pool, maximizing the chance of finding the ideal fit.

      Luminate

      Luminate potential candidates that stand out from the broad pool. Highlight those who demonstrate alignment with the profile built from your assessment and measurement, shedding light on their potential fit.

      Interview

      Interview shortlisted candidates. Use structured interviews to evaluate candidates against the job needs and culture fit. This will include a screening interview, a topgrading interview, and a focused interview for skill assessment.

      Finalists

      Present the hiring company with 2-3 finalists. These are the candidates who not only meet the agreed-upon criteria but have also passed background and reference checks, thus standing out as the strongest potential hires.

      Yield

      Yield a lasting partnership. Maintain an ongoing relationship with the hiring company, periodically checking in on hiring needs and the performance of placed candidates. Also assess any evolving needs the company might have in terms of culture coaching and HR support, positioning Amplify People as a partner for both present and future recruitment and HR needs.
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      Assess

      Start by assessing the hiring needs of the company. Understand the role, the required skills, and the type of person that would best fit the job and the company culture.

      Measure

      Measure the company culture. Analyze and understand the existing culture, values, and work environment of the hiring company. This will help in identifying the type of candidates who will thrive within and contribute positively to this specific setting.

      Pursue

      Actively pursue a diverse range of ‘A-Players.’ Utilize job listings, social media platforms, and strategic networking to ensure a wide-ranging candidate pool, maximizing the chance of finding the ideal fit.

      Luminate

      Luminate potential candidates that stand out from the broad pool. Highlight those who demonstrate alignment with the profile built from your assessment and measurement, shedding light on their potential fit.

      Interview

      Interview shortlisted candidates. Use structured interviews to evaluate candidates against the job needs and culture fit. This will include a screening interview, a topgrading interview, and a focused interview for skill assessment.

      Finalists

      Present the hiring company with 2-3 finalists. These are the candidates who not only meet the agreed-upon criteria but have also passed background and reference checks, thus standing out as the strongest potential hires.

      Yield

      Yield a lasting partnership. Maintain an ongoing relationship with the hiring company, periodically checking in on hiring needs and the performance of placed candidates. Also assess any evolving needs the company might have in terms of culture coaching and HR support, positioning Amplify People as a partner for both present and future recruitment and HR needs.

      Beyond Skills: The Crucial Role of Culture in Hiring

      Amplify People Culture Match

      Hiring for culture fit isn’t a luxury — it’s imperative for the long-term growth of your team and company. A-Player candidates not only possess the technical skills and proficiencies your job roles require, but they also seamlessly integrate into your company culture and embody the values you practice daily. If you’ve ever felt the friction of a misaligned hire (and we suspect you have), then you know that team misalignment can cost your business in ways that go beyond dollars — affecting team morale, project execution, productivity, client relationships, and more.

      Hiring the right-fit candidates — the ones who have skills, personality, culture, and compensation alignment — requires having a clear process and research-backed methodologies in place to discover the talent that will share the passion, drive, and vision that propels your company forward. Our process includes a deep dive into identifying the core values that drive your business, and ensuring that potential hires align with those principles. Because at the end of the day, you know that hiring is about more than simply adding manpower. It’s about finding the right people who will make a positive and lasting impact on your team, culture, and long-term growth.

      Samantha Hodz

      Samantha Hodz

      Director of Talent Acquisition Services
      at Amplify People
      "With over 15 years of progressive experience in the talent space, I’ve seen firsthand how the right talent can transform a business, as well as how challenging it can be to attract, hire, and retain that best-fit talent. My vision for Amplify People is to be a trusted partner and invaluable resource to meet all your talent needs, from attracting top-tier candidates based on skills, aspirations, and ideal work environment, to optimizing hiring processes and workflows that help you grow sustainably. We’re not just here to fill seats — we’re here to help you find the right-fit talent for your company’s culture, goals, and long-term health and longevity. Please know that I’m always here to lend a friendly ear and discuss approaches that can benefit your organization."
      Allison Yenawine

      Taylor Whipple

      CFO
      at One Firefly
      “I’ve spent a decade practicing and refining the best hiring methodologies to bring top-tier talent onto the One Firefly team, and I couldn’t be more excited to bring these methodologies to integrators in our industry. We've meticulously designed Amplify People to curate talent that doesn't just fit a role, but embodies a company's values and culture. We’re not your average HR folks; we’re here to ensure that our clients find the right culture-fit matches to drive their business forward. With Amplify People, we're setting a new standard in hiring for the AV & CI space."

      By the numbers

      30

      of an individual’s first-year expected earnings

      is the average cost of a bad hire

      35

      of Americans

      wouldn’t take a job that was the perfect fit if the culture clashed with their values

      74

      of Americans

      believe that culture influences job performance in areas including efficiency and serving customers

      63

      of American workers

      say that workplace culture directly impacts their organization’s success

      Recruiting Packages

      Amplify People Pricing
        *Sponsored promotion of job posts and new customer onboarding fee charged separately.

        FAQs

        We know you have questions and we have the answers. If you don’t see the answer you’re looking for below, don’t hesitate to contact our team.
        How customizable are the packages? Can we adjust them halfway through if hiring needs change?
        While our packages are designed to address common hiring needs, we understand that situations can change. Although the packages themselves are not customizable, we offer the flexibility to purchase multiple packages or upgrade your existing package if your hiring needs evolve during the year. Our goal is to provide a solution that accommodates your business needs, even as they change.
        Does Amplify People assist in onboarding or provide post-hire support?

        While the primary focus of Amplify People is to identify, vet, and present the top 2-3 candidates for your consideration, the final interviews, hiring decisions, and onboarding process will be handled by your executive team or hiring manager. Our expertise lies in utilizing our hiring processes and methodologies to find the best candidates who align with your company culture and values.

        We are excited to share that in 2024, we will be expanding our services to include support related to employee retention and company culture, which will further assist your team in fostering a positive and productive work environment for long-term growth.

        What happens if a hire doesn't work out? Is there any form of guarantee or follow-up support?
        We understand that not every hire will be a perfect fit, despite the best efforts of all parties involved. Unfortunately, the payment for the Amplify People service is non-refundable, and we currently do not offer any form of guarantee if a hire that you make from the candidates we present doesn’t work out. However, we are deeply committed to improving our services and would value any feedback regarding the situation to help us refine our processes and deliver better results in the future.
        Given that you work exclusively in the AV and Custom Integration industry, how will you ensure that you aren't poaching or cycling talent within the same industry niche?

        Our approach to recruiting and hiring is strategic and ethical. We primarily employ an inbound strategy that attracts applicants through carefully crafted job postings and strategic networking. While we may tap into the pool of suitable candidates in related industries (such as the electrical industry), we hold ourselves to the highest ethical standards and pledge not to headhunt or poach employees from other businesses within the CI channel.

        Our commitment is to foster a healthy and supportive ecosystem within the industry while helping our clients find the right talent to drive their businesses forward.

        How will you handle confidentiality and proprietary information during the recruitment process?
        Maintaining confidentiality and safeguarding proprietary information is very important to us. To ensure this, we’ll enact a confidentiality agreement before any detailed discussions take place. This is a critical step in our process to protect your business interests. Additionally, we operate with the highest ethical standards and commit to not using any knowledge gained during the recruitment process against you or in favor of your competition. We highly value your trust and confidence in us.
        Samantha Hodz

        Ready to Transform the Hiring Experience?

        Get peace of mind knowing you’re placing the right people in the right seats. Reach out today to schedule a consultation with our team.

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