By Content Team on Thursday, 26 April 2018
Category: One Firefly Blog

Smart Home Technology: DIY or Professional Integration?

Smart Home Technology May Be Consumer Friendly, But Sometimes You Need A Professional

Smart home technology is everywhere these days. The success of voice assistants like Alexa, Google, and Siri has helped capture the popular imagination of what new technology can do to make consumers’ lives easier. You want smart lighting control? There are solutions like Philips Hue available at Home Depot and elsewhere. You want a smart thermostat? You can get a Nest or Ecobee – besides enhancing comfort and saving energy; they also look good on the wall! You want music everywhere? There are Sonos and HEOS systems that can bring wireless stereo sound to every room in your home. There are smart cameras like Arlo to monitor your home, video doorbells from Ring, smart locks from Schlage and Kwikset, and automated shades from Hunter-Douglas and Lutron. All these (relatively) consumer-friendly products have created great awareness of the level to which consumers can automate their home or space.


SEE ALSO: 4 Common Buyer Objections (and How Integrators can Overcome Them)

While these products will work fine to do what they do, the consumer effectively becomes their own integrator. If they want to get into a higher level of integration of these systems, things will get more complicated for them. If they have a large house and they want it all to integrate seamlessly, they may run into some difficulties. A few things that consumers may not be considering when looking at some of these products:

Why Professional Integrators are Important

The professional integrator will start with an assessment of what the consumer wants to do, as opposed to pitching a particular technology as a solution. A strong professional will:

Armed with the right tools, like One Firefly’s CM 2.0 Content Marketing and Review Champ, you can convince your potential clients of the value of hiring a professional for their Smart Home project. To learn more about how we can help, give us a call today. Contact Us Here!

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