Having a successful website design is all about guiding visitors and driving them into becoming leads. A lot of that comes down to the visual aspects of the site: intuitive menu navigation, dynamic video, project images and clear call to ac...

Bring More Consumers to Your Business and Website Are you wanting to bring in more traffic to your company’s website, or broaden your business’ reach? Since marketing is a crucial element to your business’ growth, so is targeti...

Kelly Anderson recently joined One Firefly as a Content Writer and is proud to be the only team member currently located in New England. Kelly has a BA in English Writing and Literature from Emmanuel College in Boston, where she also minored in Studi...

Create Content That Your Will Keep Your Fans Coming Back! The only thing harder than getting to the top is staying there. No matter what your business does, a compelling online presence and a dedicated following is crucial to brand awarenes...

Build Trust With Your Customers And Keep Them Coming Back There once was a time when companies would send catalogs to their subscribers by post—or snail mail as we also know it—to help boost business. While this strategy was deemed to be ...

Google Pages Helps You Bolster Your Local SEO Performances As we’ve mentioned in the past, a great way to jump-start your local SEO performance is to work with Google My Business. Not only is it a great idea to use tools directly asso...

Optimize Your Website’s Content on Every Page Search engine optimization: Perhaps you have come across this term before, or maybe you’re brand new to the concept. More than likely, you’ve heard its more common acronym “SEO,&rd...

New Products and Technologies To Keep an Eye On This Year This year’s CES was, predictably, as big and glitzy as ever. CES says that 188,000 industry professionals – including 63,000 from outside the U.S. – attended this y...

Climb Up the Search Ladder with Embedded Video Content The internet is an incredibly noisy place with countless websites just like yours trying to compete for the top spot on Google and other search engines. You’ve probably heard that search en...