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Luxepost: A New Business Growth System

Your best prospects might ignore your emails. But they open their mail. With Luxepost, you’ll reach affluent homeowners through a fully managed direct mail system that’s designed for integrators, built to convert, and tracked from mailbox to inbox.

Trusted by integrators nationwide

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How Do You Stand Out in a Crowded Digital World?

Digital channels are noisy. Inboxes are overflowing and sometimes ignored. You know your clients value luxury and tactile experiences, but managing design, targeting, and printing across multiple vendors takes time you simply don’t have.

And when time runs short, strategy goes out the window. What could be a powerful campaign becomes just a postcard. You don’t know where to start or what else it should include to actually deliver results.

Most direct mail feels outdated. Worse? It feels impossible to track if it’s working.

Until now.

Luxepost gives you a complete, fully managed system built specifically for integrators — with beautiful creative, exclusive targeting, protected territory, and ROI reporting that proves your marketing dollars are working.

of direct mail gets opened, compared to only 20-30% of emails

Source

of consumers say direct mail feels more personal than online interactions

Source

of people can recall a brand immediately after seeing direct mail, compared to 44% of people after seeing a digital ad

Source

A Fully Managed, ROI-Driven Direct Mail System for Integrators

Luxepost postcards mockups

Luxepost isn’t postcards. It’s a business growth system where every campaign is designed to move high-value homeowners from curiosity to conversion.

  • Strategic Creative: Postcards that match your brand, speak to your buyer's lifestyle, and drive action
  • Precision Targeting Control: Reach verified, high-net-worth homeowners in your market who are most likely to invest in luxury AV and smart home technology
  • ROI Tracking: Track every call, form fill, and chat with a real-time dashboard that shows your results
  • White-Glove Management: We handle everything — design, printing, delivery, reporting. You stay focused on running your business.
  • It’s a seamless process built for busy integrators: hands-off for you, but high-touch for your prospects.

It’s a seamless process built for busy integrators: hands-off for you, but high-touch for your prospects.

Let’s Build My Campaign

Your Campaign Isn’t Random. It’s Strategic.

Each Luxepost campaign runs in a 3-month sequence aligned to the buyer’s journey:
Month 1

Awareness

Build brand trust with aspirational lifestyle messaging
Month 2

Consideration

Show how you solve their problems with smart solutions
Month 3

Decision

Drive action with clear next steps and urgency
Month 1

Awareness

Build brand trust with aspirational lifestyle messaging
Month 2

Consideration

Show how you solve their problems with smart solutions
Month 3

Decision

Drive action with clear next steps and urgency
This isn’t just mail. It’s a conversion strategy that delivers the right message, at the right time, to the right homeowners.
Luxepost landing page mockups

Reach the Right Homeowners Every Time

With Luxepost, your marketing dollars are invested into your ideal client profiles. Using census-based demographic and geographic data, you’ll reach 1,500 verified, high-net-worth households in your exact service area.

We target based on:

  • Net Worth: Homeowners ready and able to invest in luxury technology systems
  • Home Value: Properties that match your ideal project size and profile
  • Buying Power: Households with the income and discretionary means to confidently say yes

When every mail piece goes to the right door, your marketing creates more demand and opportunity, not more waste.

Own Your Market.
Lock Out the Competition.

We guarantee territory exclusivity with every Luxepost campaign.

That means no other integrator can market to your 1,500-household list during your campaign. Plus, you get the first right to renew, giving you total ownership of your luxury market.

In a world where digital space is shared by everyone, Luxepost gives you something rare: a marketing channel that’s entirely, unmistakably yours.

Lock In My Territory

Finally. Proof That Direct Mail Works.

You want precise ROI tracking from your marketing investment, and Luxepost delivers.

Each postcard includes a custom QR code that sends prospects to a beautiful, branded landing page aligned to your campaign.

From there, you can:

Monitor calls

Assess and analyze calls with call tracking enabled

Capture form submissions

Sent straight to your inbox

Engage via live chat

Also receive the chat summary in your inbox

All interactions are logged in your campaign ROI dashboard, giving you complete visibility into what’s working.

One Firefly team member and client

A Dedicated Marketing Expert On Call

Your campaign is managed by a dedicated account manager who knows your business, your market, and your growth goals.

They handle strategy, creative feedback, and campaign execution — and meet with you monthly to walk through performance and recommend next steps.

You stay out of the weeds. We keep the results coming.

What Makes Luxepost Different? Everything.

Most direct mail solutions stop at design and delivery. Luxepost goes further, combining luxury creative, advanced targeting, ROI tracking, and expert campaign management into one seamless system.


Creative Strategy

Targeting

Market Protection

Performance Tracking

Strategic Oversight

Campaign Management

Traditional Direct Mail

Creative Strategy
 Generic postcards

Targeting
Broad or outdated mailing lists

Market Protection
Shared lists used by multiple competitors

Performance Tracking
No attribution channels

Strategic Oversight
DIY or none

Campaign Management
DIY with multiple vendors

Luxepost

Creative Strategy
 Strategic, luxury-aligned messaging and imagery

Targeting
Precision targeting by net worth + geography

Market Protection
Exclusive territory and competitor lockout during your campaign

Performance Tracking
Call, form, live chat, and QR code attribution

Strategic Oversight
Dedicated account manager with monthly ROI meetings

Campaign Management
Fully managed, white glove execution by One Firefly

Luxepost doesn’t just mail postcards. It delivers proof, performance, and peace of mind that your marketing dollars are being put to good use.

What Integrators Are Saying

Your peers in the custom integration industry already trust One Firefly to deliver measurable marketing results. Luxepost builds on that legacy with an exclusive channel for growth. Hear what other businesses like you have to say about Luxepost.
“I heard back from some clients I haven’t seen in years that were interested in doing some upgrades. We sold through a couple hundred thousand dollars in equipment.”
Michael Wohl, Regional Vice President, South Florida
Hi Solutions
Multiple Locations

    Next Steps: How to Get Started

    Getting started is simple. Our team handles the heavy lifting, so you can focus on running your business. Here’s how we bring your Luxepost campaign to life:
    Luxepost Process Graph

    Ready to Own Your Market and Finally See ROI from Direct Mail?

    Let’s put your brand in the hands of the right homeowners and get results you can track.
    Reach out Today

    FAQs

    Is this just another postcard service?
    No. Luxepost is a fully managed direct mail system built specifically for integrators. We handle everything from creative strategy to printing, mailing, and ROI tracking so you don’t have to manage multiple vendors.
    How do I know if it's working?
    Every campaign includes multiple attribution channels integrated with a real-time ROI dashboard where you can see calls, form fills, and chats tied directly to your postcards. You’ll also meet monthly with your account manager to review performance and optimize future campaigns.
    What’s included in a typical campaign?

    Each 3-month campaign includes:

    • Professionally designed postcard sequence
    • Custom messaging aligned to the buyer’s journey
    • Luxury, aspirational lifestyle imagery
    • Targeting of 1,500 high-net-worth households in your area
    • ROI tracking (QR codes, call tracking, form capture, chat)
    • Dedicated account manager
    • Full print and postage + mail fulfillment
    How many leads can I expect?

    Results vary based on market and message, but every interaction is tracked. On average, you can expect to see increased engagement and higher-quality leads due to the precision of targeting and the memorability of physical mail.

    Is my territory really exclusive?

    Yes. When you book a campaign, we lock out your competitors from mailing to the same 1,500-household list for the full duration. When your campaign ends, you also get first right of renewal before anyone else can claim your area.

    How much of my time will this take?

    Very little. Your dedicated account manager handles the heavy lifting. After an initial onboarding call and design review, most clients spend less than 1 hour/month on campaign oversight.

    Can I customize the postcards?

    Each Luxepost campaign is built with proven messaging that follows the buyer’s journey and is designed to convert. You can absolutely personalize your campaign with your own imagery or brand assets, and our team will tailor the messaging to reflect your business and market. If you’d like deeper customization beyond the standard creative, your dedicated account manager will collaborate with you to explore options that fit your goals and maintain Luxepost’s high design standards.

    What makes this different from digital ads or email?

    Unlike digital channels, direct mail is harder to ignore and more memorable. Luxepost combines the impact of print with the trackability of digital, giving you physical presence with digital insights.

    What happens after I fill out the interest form?

    You’ll be able to schedule a consultation with our team. We’ll review your goals, discuss available territories, and walk you through next steps — with zero pressure.

    Can I run Luxepost alongside other marketing efforts?

    Definitely, and we encourage it. Many integrators use Luxepost to complement digital efforts. It gives your brand a multi-touch presence and reaches homeowners who may not open an email or click an ad.

    What does Luxepost cost?

    For exact pricing details, please reach out to our team. We offer both 3- and 6-month campaign options, and every Luxepost campaign is fully managed — creative, printing, postage, and mailing all included — so your investment covers everything you need from start to finish. For a detailed overview of what’s included and how Luxepost fits into your marketing system, our team will walk you through it in a short consultation.

    How do I choose the right territory for my investment?
    We help you select a 1,500-home area based on your service region and ideal client profile. We use demographic and geographic census-backed and verified data to make sure your campaign hits the right homes, not just any homes.