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Welcome Social Media Examiner listeners!

Harness the Power of Generative AI for Business Growth

Welcome valued listeners of the Social Media Examiner podcast episode "Adopting AI in your Business", aired on December 7, 2023, featuring Ron Callis, CEO of One Firefly. Are you ready to take the next step in your journey toward harnessing the transformative power of AI for your business growth?
In partnership with

AI transformation course for marketers

Harness the power of Generative AI in every aspect of your business – transform overwhelming tools into strategic business processes, and learn how to integrate ChatGPT and other Artifical intelligence tools for business success.

In this comprehensive course, you will gain not just theoretical knowledge, but practical skills and insights to apply AI in real-world scenarios. Discover how to leverage AI for decision-making, enhance customer experiences, and drive innovation.

Each course includes 4 online classes of 2 hrs each. Classes 1-3 are led exclusively by experienced CEO and business consultant Isar Meitis, while class 4 is co-led by Isar and Ron Callis, CEO of One Firefly.

  • Classes are either 12-2 pm EST | Or 6-8 pm EST
  • Choose your course:
    • Please reach out to inquire about current course dates & times
  • Bonus: 2 practice sessions
  • Investment: $997

Your Mentor Isar Meitis

Isar Meitis is a 4 time CEO with a passion for teaching and mentoring, who drinks and eats AI tech. Isar has always been a teacher by heart, from his early days as a flight instructor at the Air Force Academy, all the way to current days where he mentors CEOs.

As an experienced CEO (who grew a business to $100M), Isar has a holistic approach to business processes and this course is a great example of it.

Guest Mentor Ron Callis

During the final class of the course, you’ll receive the exclusive opportunity to gain insight and advice from Ron Callis, founder and CEO of the award-winning and Inc. 5000-recognized marketing agency One Firefly. Ron will join Isar to discuss the challenges, opportunities, and key takeaways he’s experienced firsthand as One Firefly embarks on the journey to integrate AI into its business model.

Ron has been an entrepreneur since 2007, when he founded One Firefly. Under his leadership, One Firefly has achieved significant year-over-year growth for the past eight years.

Knowledge and skills you'll gain

Generative AI Strategies

Discover how to leverage generative AI tools and techniques to solve business problems.

Learn how to enhance your business strategy by incorporating AI tools into the workflows of different departments.

Maximize Impact

Develop a clear plan, tailored to your organization’s needs that identifies low-hanging fruits for AI adoption.

Seamlessly integrate AI tools into company workflows, including company strategy alignment, market research, product development, content creation, daily office tasks, and much more.

Become a Change Agent

March your company into the AI era and become the change agent in your organization.

Learn how to empower employees throughout the organization to use AI in an effective and ethical way, and create real business impact.

Course Syllabus

Lesson 1 : Introduction to generative AI
• What is Generative AI – short history and background
• Introduction to different categories of generative AI
• Generative AI basic use cases for business
• Hands-on exercises using top tools
Lesson 2 : Top tools and Use Cases -Text and Data Analysis
• Most advanced generative AI tools for text and data analysis use cases
• Text: Strategy development, Marketing content creation, Customer sentiment review, etc.
• Data collection and analysis: Market research, Financial Analysis, Customer Reviews, Sales Analysis
• Hands-on group exercise
Lesson 3: Top Tools and Use Cases - Image, Video and Audio
• Most advanced generative AI tools for Images, video and audio related use cases
• Creating: YouTube videos, podcasts, social media videos, website Q&A videos, and how to videos, saving 75-95% of the effort compared to traditional ways.
• How to create the specific images you need for all marketing materials (and not have the same stock photos everyone else is using…), in less time and for less money.
• Hands-on group exercise
Lesson 4 : A Cohesive AI-Infused Business Strategy and Action Items
• A detailed checklist to get you and your organization on the right path for successful AI implementation
• How to identify low-hanging fruits for AI efficiencies in your organization
• 4 concepts for maximizing AI implementation benefits
• Conversation and Q&A with the CEO of a marketing agency on his AI implementation journey - the good, the bad, and the ugly (but mostly the good)

What our course graduates think

Clay Patterson

CEO

The course was life changing and "crazy helpful". There were endless "aha-moments" in every session. As a busy CEO I knew I had to learn this, and this course was perfect. We started implementing during the course and gained immediate ROI.

Larisa Yee

Marketing
This is an eye-opening course on the power and potential of generative AI which also equipped me with practical working knowledge of how to use the tools. I became an AI superstar in no time. This course is a game changer for marketers and all business people.

Daniella Perlstein

Digital Transformation
As a digital transformation expert and lecturer, I thought I understood how to use AI tools for business. I was so wrong. This course literally changed my business and my career direction. It covered everything from practical tips to business strategy.

    Transform Your Business with AI

    White Paper

    Navigating the AI Frontier: A Strategic Approach to Implementation at One Firefly

    Artificial Intelligence (AI) has emerged as a pivotal force reshaping the landscape of modern business, and it is here to stay. At One Firefly, we began taking steps to navigate the new AI frontier in early 2023, when AI emerged into our society at large. In our new white paper, learn about our comprehensive, step-by-step approach to AI strategy and implementation, as well as specific action steps you can take to begin integrating AI into all levels of the organization.

    Read One Firefly’s Public-Facing AI Policy *

    Artificial Intelligence is a new frontier, and One Firefly wants to work with Client to utilize new and innovative technologies. It is important to define the roles and responsibilities of the parties regarding the use of such technology.

    1. Ownership. Client understands and agrees that, if Artificial Intelligence technologies (collectively, “AI”) are utilized in the creation of Deliverables, neither One Firefly nor Client will have any ownership rights in the portion of Deliverables that has been generated by AI. Such portions will be treated by One Firefly as though they are public domain works as defined by U.S. Copyright Law.
    2. Obligations.
      • Client agrees that they can expect AI to likely be utilized in some way for any campaign or deliverable executed by One Firefly. Should Client prefer their campaign to be free of any AI input, they should request this in writing. One Firefly would then have the sole discretion to agree to this request or not.
      • Client agrees that if it has utilized AI in the production of any Client materials, it will inform One Firefly in writing which portions or elements of the Client materials have been generated by AI, and it assumes all liability for such materials. Input examples can include logos, copy or other graphic files provided to One Firefly by Client.
      • Client warrants that any materials provided by Client to One Firefly whereby One Firefly might utilize AI with such materials, shall be exclusively owned by Client or licensed for such explicit purposes, and input of such materials into the AI shall not infringe upon the rights of any third party, including those of privacy, intellectual property, or confidentiality.
    3. Release. Client releases One Firefly from all liability whatsoever with regards to the use of AI in performance of the services, including, without limitation, the materials inputted into the AI and materials outputted from the AI, whether or not such materials are incorporated into the Deliverables.
    4. Indemnification. Client indemnifies and holds harmless the One Firefly from any and all third-party claims arising out of (i) a breach of any warranties or obligations made herein and (ii) the use of AI in performance of this Agreement including, without limitation, claims arising from the materials inputted into the AI and materials outputted by the AI. One Firefly’s indemnification obligations concerning Deliverables shall not extend to any portions of materials generated by AI.
    *One Firefly is not providing legal advice or telling you to use this AI policy for your own business. Please consult with your legal counsel before using this AI policy for your own business.
    Headquarters
    One Firefly, LLC
    1750 N. University Dr. Suite 229
    Coral Springs, FL 33071

    Phone: 954.921.2393