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An AV and integration-focused podcast broadcast weekly

Since its launch on Facebook Live in 2017, Automation Unplugged has become the leading podcast for AV and custom integration professionals. Now pre-recorded and produced in both audio and video formats, episodes are released across our website, social media, and all major streaming platforms. Our content spans engaging interviews with industry leaders, in-depth discussions with One Firefly’s marketing experts, and insightful education on marketing & business growth strategies. From industry trends and business development to marketing, hiring, and beyond, Automation Unplugged delivers the knowledge and perspectives you need to stay ahead in the ever-evolving technology landscape.
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      Reach Thousands of AV Industry Professionals

      Automation Unplugged connects integrators, manufacturers, distributors, buying groups, and industry leaders through weekly conversations on business, technology, leadership, and growth.

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      Latest Automation Unplugged Podcast Episodes

      Explore the latest episodes of Automation Unplugged, where One Firefly CEO Ron Callis interviews leaders across the AV and custom integration industry. Each episode shares practical insights on marketing, business growth, hiring, leadership, and emerging technology trends that impact integrators.

      Browse recent conversations with industry experts and discover strategies to help your integration business grow.

      #358: From $4M to $20M- David Wexler on How EOC Audio Built a Powerhouse Culture

      June 17, 2026
      In this week’s episode of AU, guest David Wexler of EOC Audio joins Ron to discuss How EOC Audio grew 400% in six years by prioritizing "buying right," leveraging the power of buying groups, and hiring talent in advance of growth.
      Read more

      #357: The Missing Layer of the Smart Home: How to Position and Sell Smart Ceiling Fans

      June 10, 2026
      In this week’s episode of AU, Patrick Laidlaw, AiSPIRE Sales Director at WAC Group joins Ron to discuss why smart ceiling fans represent a growing opportunity for integrators.
      Read more

      #356: Revolutionizing MDU Solutions and Embracing the AI Frontier with Hally Patel of RDB Energy

      June 03, 2026
      In this week’s episode of AU, guest Hally Patel of CFO of RDB Energy joins Ron to discuss the power of peer groups and why her V11 group in ProSource has become her most valuable business asset for vulnerability and growth.
      Read more

      #355: From Pro Golf to Pro Integration with Jeremey Jeansonne

      May 19, 2026
      In this week’s episode of AU, you’ll hear from Jeremey Jeansonne of MDAV joins Ron to discuss his journey from the pro golf circuit to tech inventor, including the wild story of pitching a helmet-cam prototype to investors in a wedding buffet line.
      Read more

      #354: AI Is Deciding Who Gets Found Online. Will It Recommend You?

      May 12, 2026
      In this week’s episode of AU, you’ll hear from myself, Kendall Clark, Director of Sales & Marketing at One Firefly, and Nathan Steinmetz, SEO Strategist at One Firefly, who joined us to help answer technical questions around AI visibility and SEO.
      Read more

      #353: Leading Through Innovation: AI, Video Walls, and Servant Leadership with Shawn Hansson

      May 06, 2026
      In this week’s episode of AU, guest Shawn Hansson of Logic Integration joins Ron to discuss How implementing a structured operating system and focusing on core values allowed Shawn to step back from the "trenches" and empower his team to lead.
      Read more

      #352: Lighting That Sells: How to Sell the Experience, Not Just the Fixture

      April 21, 2026
      In this week’s episode of AU, guest Patrick Laidlaw of WAC Group joins Ron to discuss The Four Experiences of Light — and how each plays a distinct role in how people live, relax, and interact with their spaces
      Read more

      #351: Stepping Out of Your Own Way- Corby Vickers on Scaling Through Service Plans and Smart Marketing

      April 08, 2026
      In this week’s episode of AU, guest Corby Vickers of 21st Century Audio Video joins Ron to discuss why trying to handle your own marketing and web design is often the worst business decision an integrator can make, especially when trying to scale.
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      #350: The Big Screen Experience for Big Profits: Why Projectors Belong in Your Lineup

      April 08, 2026
      In this week’s episode of AU, guest Russell Warnhoff of Sony joins Ron to discuss how to actually market big-screen solutions using the buyer journey, smarter segmentation of your customer list, and the right channel mix to drive hand-raises
      Read more

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