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Automation Unplugged

Automation Unplugged is a Facebook Live show recorded weekly with our host Ron Callis, Owner and CEO of the digital marketing agency, One Firefly. In each Automation Unplugged episode, Ron speaks with leading industry personalities and technology professionals to discuss all things business development, technology trends, and more. These interviews are designed to help our clients and members of the custom integration industry keep up-to-date with the latest news as well as learn from experts in the field.

Home Automation Podcast Episode #131: An Industry Q&A With Ryan Anderson

In this weeks home automation show of Automation Unplugged, Ryan Anderson of Bravas, shares about the Bravas acquisition strategy to purchase 50 integration firms over the next 5 years.

Home Automation Podcast Episode #131: An Industry Q&A With Ryan Anderson

This week's home automation podcast features our host Ron Callis interviewing Ryan Anderson. Recorded live on Wednesday, July 29th at 12:30 p.m. EST.

About Ryan Anderson

Before joining Bravas as their CEO in 2018, Ryan spent 15 of his 20 years in the custom integration industry as founder of Kansas City smart home integration firm, Elevated Electronics. Today, Elevated Electronics is now the KC Bravas location.

At Bravas, Ryan leads their corporate team and identifies and prepares potential candidates for acquisition.

Interview Recap

  • Ryan’s past experience as a racecar driver with Ferrari
  • The Bravas acquisition strategy to purchase 50 integration firms over the next 5 years.
  • Defining the “Why” for both Bravas and the CI Industry.  
  • Ryan’s thoughts about this new-era of event cancellations and more focused department training events

Home Automation Podcast Episode #130: An Industry Q&A With Shaun Schuetz

In this weeks home automation show of Automation Unplugged, Shaun Schuetz of AudioQuest, shares his love for Star Wars and how he was able to do charity work with the Star Wars Costuming Community and thoughts on CEDIA going virtual.

Home Automation Podcast Episode #130: An Industry Q&A With Shaun Schuetz

This week's home automation podcast features our host Ron Callis interviewing Shaun Schuetz. Recorded live on Wednesday, July 22nd at 12:30 p.m. EST.


About Shaun Schuetz

With over 20 years of experience in the consumer electronics industry, Shaun has called on mom-and-pop shops, custom integration firms of all sizes all the way up to mass-market big-box chains such as Best Buy.
Shaun joined AudioQuest in 2012 with the opportunity to live in Taipei for four years representing their distributors throughout Asia.

In 2016, Shaun and his family moved back to the States and has held multiple positions including his current role as AudioQuest's VP of Sales for the Americas.


Interview Recap

  • Shaun’s background and how he got into the consumer electronics industry

  • Cultural differences Shaun encountered during his four years in Asia

  • Shaun’s love for Star Wars and how he was able to do charity work with the Star Wars Costuming Community, 501st Legion while in Taiwan and now throughout the US.

  • Shaun’s thoughts on CEDIA 2020 going virtual

Home Automation Podcast Episode #129: An Industry Q&A With Ken Vanemon

In this weeks home automation show of Automation Unplugged, Ken Vanemon, of Sapphire Marketing, shares the status of the audio video marketplace in New York City.

Home Automation Podcast Episode #129: An Industry Q&A With Ken Vanemon

This week's home automation podcast features our host Ron Callis interviewing Ken Vanemon. Recorded live on Wednesday, July 15th at 12:30 p.m. EST.

About Ken Vanemon

With over 25 years of experience in the Consumer Electronics Industry, Ken has worked in various roles from Operations Manager at Best Buy to Independent Manufacturers Sales Rep at JVC.

Ken joined AV manufacturer rep, Sapphire Marketing, in 2008, and represents their New York/New Jersey region as Sr. Regional Sales Manager.

Interview Recap

  • Status of the audio-video marketplace in New York City.

  • Ken’s strategies to stay sane while taking care of clients during these strange times

  • Ken’s thoughts on whether salespeople are born or made

  • How Crestron Home is helping dealers create a more customizable smart home system

Home Automation Podcast Episode #128: An Industry Q&A With Rusty Deeble

In this weeks home automation show of Automation Unplugged, Rusty Deeble of Digital Installers, shares the positive impact that the ProSource Dream Theater Makeover Contest has had on Digital Installers.

Home Automation Podcast Episode #128: An Industry Q&A With Rusty Deeble

This week's home automation podcast features our host Ron Callis interviewing Wim De Vos. Recorded live on Wednesday, July 8th at 12:30 p.m. EST.

About Rusty Deeble

We initially spoke with Rusty on May 6th, 2020, where he gave us a tour of their recently renovated Long Beach showroom. To catch the full video tour, visit the One Firefly Facebook page or go to our website, onefirefly.com/au.

We catch up with Rusty 2 months later to get a closer look at how recent world events have affected his business and his thoughts on the overall future of our industry.

Rusty founded Digital Installers in 2001. Since inception, he has worked hard to make his customers happy by providing friendly, professional, and clean custom audio/video installations regardless of project size.

Interview Recap

  • The positive impact that the ProSource Dream Theater Makeover Contest has had on Digital Installers
  • Ways Rusty gives back to his clients and community by offering their showroom as an event space
  • Rusty’s recent experiences with homeowners ready to invest into their property such as outdoor spaces and home offices
  • Rusty’s love of MMA and Wrestling

Home Automation Podcast Episode #127: An Industry Q&A With Wim De Vos

In this weeks home automation show of Automation Unplugged, Wim De Vos of Genesis Home Technology Architects, shares about changes throughout Europe that Wim, his business, and clients have experienced since April.

Home Automation Podcast Episode #127: An Industry Q&A With Wim De Vos

This week's home automation podcast features our host Ron Callis interviewing Wim De Vos. Recorded live on Wednesday, July 1st at 12:30 p.m. EST.

About Wim De Vos

We initially spoke with Wim on April 14th, 2020 and discussed the challenges his European-firm, Genesis, Home Technology Architects, and clients were experiencing due to the lockdowns.

We catch up with Wim 2.5 months later as the lockdowns have begun to lift throughout Europe. Wim shares a new perspective on his company approach and the state of the custom integration industry.

Genesis has been growing for over 10 years and offers design, training, and marketing solutions with its premium branded products to a select network of 300 certified installation partners in France, Italy, Spain, and Portugal.

Interview Recap

  • Changes throughout Europe that Wim, his business, and clients have experienced since April
  • Whether America’s political and economic climate will affect the European market
  • Wim’s approach to digital transformation as his business re-opens and why he has decided to re-think his business as if it were a start-up
  • Inspiring books Wim has been reading in light of COVID and the resurgence of the Civil Rights Movement in the United States

Home Automation Podcast Episode #126: An Industry Q&A With Maryellen Oswald

In this weeks home automation show of Automation Unplugged, Maryellen, of Connected Design Magazine, shares about the potential permanent move to virtual meetings, demonstrations and trade events.

Home Automation Podcast Episode #126: An Industry Q&A With Maryellen Oswald

This week's home automation podcast features our host Ron Callis interviewing Maryellen Oswald. Recorded live on Wednesday, June 24th at 12:30 p.m. EST.

About Maryellen Oswald

With 22 years in consumer publication, Maryellen and her team at Connected Design Magazine work to build bridges and create networking opportunities between technology professionals and the design & build community.

Connected Design Magazine is a seasonal publication venture between CT Lab Global Media and IFA that offers a visual showcase of the modern-day technology industry partnering with world-class architects, builders, and designers as they pioneer a new era of sophisticated connected homes.

Interview Recap

  • How Maryellen got her start in Consumer Electronics with Widescreen Magazine 
  • The potential permanent move to virtual meetings, demonstrations and trade events 
  • Insider look at the benefits of being featured in a publication such as Connected Design Magazine
  • Maryellen’s thoughts on the current state and future of our industry