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An AV and integration-focused podcast broadcast weekly

Since its launch on Facebook Live in 2017, Automation Unplugged has become the leading podcast for AV and custom integration professionals. Now pre-recorded and produced in both audio and video formats, episodes are released across our website, social media, and all major streaming platforms. Our content spans engaging interviews with industry leaders, in-depth discussions with One Firefly’s marketing experts, and insightful education on marketing & business growth strategies. From industry trends and business development to marketing, hiring, and beyond, Automation Unplugged delivers the knowledge and perspectives you need to stay ahead in the ever-evolving technology landscape.
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Reach Thousands of AV Industry Professionals

Automation Unplugged connects integrators, manufacturers, distributors, buying groups, and industry leaders through weekly conversations on business, technology, leadership, and growth.

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Latest Automation Unplugged Podcast Episodes

Explore the latest episodes of Automation Unplugged, where One Firefly CEO Ron Callis interviews leaders across the AV and custom integration industry. Each episode shares practical insights on marketing, business growth, hiring, leadership, and emerging technology trends that impact integrators.

Browse recent conversations with industry experts and discover strategies to help your integration business grow.

#324: Lessons in Leadership and Growth from John Carter of Multimedia & Powered Solutions

October 01, 2025
Join Ron Callis with John Carter, CEO of Multimedia & Powered Solutions, as he shares his journey from technician to industry leader in AV and electrical.

#323: 5-Minute Marketing Workshops: Mastering the Fundamentals of SEO

September 24, 2025
Episode #323 condenses One Firefly’s “5-Minute Marketing” series into a powerful SEO deep dive. In this educational session, we cover key on-site SEO elements, creating content for the buyer’s journey, the importance of Domain Authority, and more.

#322: Andres Klein on Building Maxicon and the Future of Intelligent Living

September 17, 2025
Episode #322 of Automation Unplugged features Andres Klein, Co-Founder of Maxicon. Discover how a teenage passion for AV turned into a global integration firm delivering intelligent living experiences.

#321- Breaking Through the Noise (Literally): How AV Dealers Can Develop an Effective Marketing Strategy

September 10, 2025
In this episode of Automation Unplugged Marketing Experts, host Katharine Wheeler sits down with Ellie O’Hara, Client Experience Manager at One Firefly.

#320: Behind the Gates of Beverly Hills Smart Homes with Jay Dobensky

September 02, 2025
Entrepreneur Jay Dobensky shares his journey from startup to Beverly Hills Smart Homes, serving elite clients with luxury, discretion, and innovation.

#319: Smarter Hiring for CI Businesses: Inside the Amplify People Process

August 27, 2025
Episode 319 is a marketing webinar we recorded in March 2025 to introduce our hiring division, Amplify People. In this session, we cover why One Firefly launched Amplify People, how we differ from traditional recruiters, and what it’s like working with us

#318: David Frangioni on Building Studios, Systems, and Iconic Sound

August 20, 2025
In this episode Ron welcomes back David Frangioni — award-winning music technologist, studio designer, integrator, and CEO of Modern Drummer Magazine. From working with legends like Aerosmith or Ozzy Osbourne to the role of integration business.

#317: From DIY to Delegation- When It’s Time to Bring in a Marketing Team

August 13, 2025
Discover when to delegate marketing and when to DIY in this candid episode featuring Wipliance's Melissa Mitchell and One Firefly's Katie Frogge. Learn how strategic support and in-house creativity can fuel growth, boost efficiency, and elevate your brand

#316: David Warfel on Lighting the Way - Design, Education, and Innovation

August 06, 2025
#316 of Automation Unplugged, lighting visionary David Warfel returns to share how his firm, Light Can Help You, is reshaping residential lighting design and empowering integrators across North America.

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