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Automation Unplugged

Automation Unplugged is a Facebook Live show recorded weekly with our host Ron Callis, Owner and CEO of the digital marketing agency, One Firefly. In each Automation Unplugged episode, Ron speaks with leading industry personalities and technology professionals to discuss all things business development, technology trends, and more. These interviews are designed to help our clients and members of the custom integration industry keep up-to-date with the latest news as well as learn from experts in the field.

Home Automation Podcast Episode #1: An Industry Q&A With Paul Starkey

The Expert Perspective on Bi4Ci

Home Automation Podcast Episode #1: An Industry Q&A With Paul Starkey

This week's home automation podcast features our host Ron Callis interviewing Paul Starkey. Recorded live on Wednesday, April 5th, 2017 at 12:30 p.m. EST. 

About Paul Starkey

Paul Starkey has been in the custom installation business for 24 years, and in that time, Paul has raised venture capital twice, acquired two companies, started two others and has in-depth knowledge of the CI business.

These acquisitions and mergers exceeded $280M in value. He has business operations, sales and marketing experience.  His keen insights, innovation, and creativity have been recognized by many in our industry. 

Interview Recap

The live interview covers a series of topics surrounding the AV and automation industry, such as: 

  • Bi4Ci: what is it and why do CI dealers need it?
  • Characteristics of successful business owners in this channel
  • The three ratios integrators should definitely be watching
  • Which manufacturers are starting to stand out and having staying power in this space