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Catch up on the latest industry marketing news, dive deeper into marketing strategies and best practices, and get our best digital marketing insights below. We post often, so come back regularly to continue learning!

Get the latest marketing news

Catch up on the latest industry marketing news, dive deeper into marketing strategies and best practices, and get our best digital marketing insights below. We post often, so come back regularly to continue learning!

Why is One Firefly creating a Review solution for technology contracting businesses?

Ron Callis, CEO of One Firefly, goes into recent survey results and details why we created Review Champ. Please check out the video and let us know what you think by leaving a comment below!

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What is Review Champ and does it really work?

Ron Callis, CEO of One Firefly, goes into detail on what impact Review Champ could have on your business by sharing some initial results already achieved by one integrator.

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The Power Of Reputation: 3 Ways Online Reviews Help Grow Your Business

Learn how reviews help you cultivate an online presence that customers can’t resist

A positive reputation is one of the most valuable business assets you can have. In a world where customers have unlimited access to the web to perform thorough research and competitor analysis before making purchasing decisions, your business needs to have a stellar online reputation to convince people that you’re the right fit for their needs. 

Over the past several years, reading online reviews has become an integral part of the buyer’s journey. The presence of good reviews and testimonials is proven to help businesses maintain a good reputation, earn customers’ trust, and drive purchasing decisions.

Keep reading to learn three ways reviews help grow your business!

SEE ALSO: The Power of Live Chat: 4 Reasons Your Business Needs a Chat Service

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Feedback Matters - 3 Reasons Why Online Reviews Are Critical

Build Your Online Presence With Stellar Work & Happy Customers

You do great work. Your customers like the projects you’ve completed for them and tell their friends about your great work, too. According to HubSpot, 90% of people believe brand recommendations from their friends, so word of mouth is undoubtedly an effective trust indicator for your potential customers. But how can you further encourage your customer prospects to trust in your brand and move through the buyer journey from awareness to consideration and finally to deciding to purchase your services or products? It’s simple – online reviews!

So, why do reviews matter? Because online reviews are part of the modern decision-making process. In a recent Pew Research Center survey, 61% of Americans divulged they sometimes or nearly always post an online review of a product, service or restaurant. 8 in 10 Americans consult those online reviews and ratings before making a purchase.

Keep reading to learn how online reviews can influence customers you haven’t had the pleasure of meeting yet and how to establish your business as an authority in your service region. 

SEE ALSO: 3 Simple Tips to Expand Your Business’ Reach Online 

 

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3 Simple Tips To Expand Your Business’ Reach Online

A Strong Web Presence Is Crucial For Sustained Growth, Especially For Companies Without Traditional Storefronts. The new millennium has seen the rise of a truly global marketplace, and with it fresh challenges for business owners. Increased global co...

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Why You Need to Prioritize Online Reviews for Your Business

Consumers are getting more and more savvy. What do they find when they research you? Genuine quality and customer service are values that many customers seek out before they make a purchase. The challenge, though, is that plenty of businesses say the...

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Can Online Reviews Make a Difference in Your Small Business?

Traditionally, word-of-mouth referrals may have been the primary source of attracting new clients to your small business. But it should come as no surprise that consumers are also looking to social media such as Facebook and Google reviews to find ou...

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