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Catch up on the latest industry marketing news, dive deeper into marketing strategies and best practices, and get our best digital marketing insights below. We post often, so come back regularly to continue learning!

Get the latest marketing news

Catch up on the latest industry marketing news, dive deeper into marketing strategies and best practices, and get our best digital marketing insights below. We post often, so come back regularly to continue learning!

What to Know About Domain Authority 2.0

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What the Change Means and Why it Matters to Your Business Moz has just announced that they will be making a big change to their Domain Authority ranking system in the next few weeks. In this blog, we’ll dive in to see what exactly thi...

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Facebook Reviews Are Now Facebook Recommendations

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What the Change Means and Why it Matters to Your Business You offer the best products, deliver exceptional service, and your customer support is second to none. So why aren’t more people talking about you? You've probably heard that word of mou...

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Does Your Business Really Need to Be Active on Social Media?

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As a business owner, you might have a lot on your plate on a daily basis. Between corralling clients, managing projects, handling your employees and the countless other aspects of running a business, maintaining an online presence might sometimes be ...

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How To Optimize Google My Business To Boost Your Online Presence

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Google Pages Helps You Bolster Your Local SEO Performances As we’ve mentioned in the past, a great way to jump-start your local SEO performance is to work with Google My Business. Not only is it a great idea to use tools directly asso...

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SEO: Beginner’s Guide to the Basics

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Optimize Your Website’s Content on Every Page Search engine optimization: Perhaps you have come across this term before, or maybe you’re brand new to the concept. More than likely, you’ve heard its more common acronym “SEO,&rd...

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Guide to Creating a Google My Business Listing

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When building a strong SEO strategy, the best place to start is with creating your Google My Business page. Why? Because it’s simple to use, and it’s completely free! After helping a number of our clients with building (or gaini...

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How to Create Content Customers Crave

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As 2019 is quickly approaching, you as a business owner need to know what your customers want in the new year. There are a million trendy ways you can go about marketing your company, but at One Firefly we like to use tried and true methods of improv...

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3 Simple Tips To Expand Your Business’ Reach Online

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A Strong Web Presence Is Crucial For Sustained Growth, Especially For Companies Without Traditional Storefronts. The new millennium has seen the rise of a truly global marketplace, and with it fresh challenges for business owners. Increased global co...

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Why You Need to Prioritize Online Reviews for Your Business

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Consumers are getting more and more savvy. What do they find when they research you? Genuine quality and customer service are values that many customers seek out before they make a purchase. The challenge, though, is that plenty of businesses say the...

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