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Catch up on the latest industry marketing news, dive deeper into marketing strategies and best practices, and get our best digital marketing insights below. We post often, so come back regularly to continue learning!

Get the latest marketing news

Catch up on the latest industry marketing news, dive deeper into marketing strategies and best practices, and get our best digital marketing insights below. We post often, so come back regularly to continue learning!

4 Things A Good Website Must Have

1. A Clean, Professional Design Your website is your first impression to potential customers. If you have a bright, attractive website, your company will exude a sense of professionalism. Alternatively, if you fill your site with poor photograph...

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An Introduction To Google Analytics

Why You Should Utilize This Tool In Your Marketing Campaign Online marketing campaigns can be a very powerful means to reach new audiences and develop a brand presence. You create a relationship between the reader and your company through releva...

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How Will Voice Search Affect SEO Results?

Do Apps Like Alexa Have An Impact On Campaign Performance? The change has been coming for some time now, but last year it seemed to break big: voice control is the new “it” thing in technology. Smart home manufacturers like Crestron and C...

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4 Major Misconceptions About Blogging For Business

Blogs are useless, right? Wrong. In fact, regular blogging leads to 55 percent more website clicks, says Hubspot. What does that mean? In a digital world, your online presence is as important as a physical storefront, and if potential ...

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Can Content Marketing Be A More Powerful Tool Than PPC Ads?

Reaching a Quality Audience through Custom Content Creation When it comes to the ongoing debate between content marketing and pay per click (PPC) marketing, there may never be a final answer to which is the better strategy. And when it comes to busin...

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Top 5 KPIs To Watch In Google Analytics [A Beginner's Guide]

Is your website generating quality traffic? The answer is revealed in these Key Performance Indicators. True to the spirit of a beginner’s guide, let's start with a very basic question. What is Google Analytics? A Brief History: Google Analytic...

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Everything You Should Look For In A Website Hosting Provider

Your website is your most valuable online asset. Choosing the right website hosting provider should not be a casual consideration. Trying to figure out what services you need, and who can fulfill those requirements, can be an overwhelming task. Where...

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