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Catch up on the latest industry marketing news, dive deeper into marketing strategies and best practices, and get our best digital marketing insights below. We post often, so come back regularly to continue learning!

Get the latest marketing news

Catch up on the latest industry marketing news, dive deeper into marketing strategies and best practices, and get our best digital marketing insights below. We post often, so come back regularly to continue learning!

Facebook Reviews Are Now Facebook Recommendations

What the Change Means and Why it Matters to Your Business You offer the best products, deliver exceptional service, and your customer support is second to none. So why aren’t more people talking about you? You've probably heard that word of mou...

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How To Avoid Common Content Marketing Mistakes

Expand Your Company’s Reach With Smart Marketing Strategies Content marketing is a proven way of getting your business in front of more eyes by boosting your website’s search engine rankings and social media presence, but it requires...

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Does Your Business Really Need to Be Active on Social Media?

As a business owner, you might have a lot on your plate on a daily basis. Between corralling clients, managing projects, handling your employees and the countless other aspects of running a business, maintaining an online presence might sometimes be ...

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Guide to Creating a Google My Business Listing

When building a strong SEO strategy, the best place to start is with creating your Google My Business page. Why? Because it’s simple to use, and it’s completely free! After helping a number of our clients with building (or gaini...

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How to Create Content Customers Crave

As 2019 is quickly approaching, you as a business owner need to know what your customers want in the new year. There are a million trendy ways you can go about marketing your company, but at One Firefly we like to use tried and true methods of improv...

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3 Simple Tips To Expand Your Business’ Reach Online

A Strong Web Presence Is Crucial For Sustained Growth, Especially For Companies Without Traditional Storefronts. The new millennium has seen the rise of a truly global marketplace, and with it fresh challenges for business owners. Increased global co...

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Is Your Content Fresh Enough? Here’s Why It Matters

Bad News: Your Old Blogs Won’t Cut It. Say yes to change Ranking highly on Google is essential to running a business in the information age. Google looks to the newest and most relevant information -- otherwise known as fresh content – to...

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SEO No! Keyword Stuffing and How to Avoid It

With Thanksgiving right around the corner, we at One Firefly are gearing up for the holidays with one of our favorite topics: stuffing. But it’s not the delicious side dish you’re going to eat with turkey, mashed potatoes, and gravy. This...

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Why You Need to Prioritize Online Reviews for Your Business

Consumers are getting more and more savvy. What do they find when they research you? Genuine quality and customer service are values that many customers seek out before they make a purchase. The challenge, though, is that plenty of businesses say the...

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