Target the Right Customers with the Right Messaging, Every Time If you’ve ever sent an e-newsletter or worked with a digital marketing agency, you’ve probably heard of list segmentation. It’s an essential part of any successful ...

What the Change Means and Why it Matters to Your Business Moz has just announced that they will be making a big change to their Domain Authority ranking system in the next few weeks. In this blog, we’ll dive in to see what exactly thi...

What the Change Means and Why it Matters to Your Business You offer the best products, deliver exceptional service, and your customer support is second to none. So why aren’t more people talking about you? You've probably heard that word of mou...

Expand Your Company’s Reach With Smart Marketing Strategies Content marketing is a proven way of getting your business in front of more eyes by boosting your website’s search engine rankings and social media presence, but it requires...

As a business owner, you might have a lot on your plate on a daily basis. Between corralling clients, managing projects, handling your employees and the countless other aspects of running a business, maintaining an online presence might sometimes be ...

When building a strong SEO strategy, the best place to start is with creating your Google My Business page. Why? Because it’s simple to use, and it’s completely free! After helping a number of our clients with building (or gaini...

As 2019 is quickly approaching, you as a business owner need to know what your customers want in the new year. There are a million trendy ways you can go about marketing your company, but at One Firefly we like to use tried and true methods of improv...

A Strong Web Presence Is Crucial For Sustained Growth, Especially For Companies Without Traditional Storefronts. The new millennium has seen the rise of a truly global marketplace, and with it fresh challenges for business owners. Increased global co...

Bad News: Your Old Blogs Won’t Cut It. Say yes to change Ranking highly on Google is essential to running a business in the information age. Google looks to the newest and most relevant information -- otherwise known as fresh content – to...