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Welcome To Our Blog

For over 8 years, One Firefly has been leading the industry providing design and engineering services, premium web design solutions, and high geared integrated marketing system programs – helping over 500 technology service professionals around the world to grow… and we want to do more. Starting in 2016, we decided to share our depth of knowledge and expertise with our audience, and be a go-to resource for technology professionals seeking valuable insights across a broad range of topics important to their businesses. Our entire staff is dedicated to bringing you fresh and relevant content, rich in substance and loaded with key takeaways. Visit us weekly to stay up to date on the latest topics published by our expert team of marketing professionals.

Welcome, Rob Ryan

Rob Ryan is excited to learn the ins and outs of marketing and home automation after spending the previous decade working in print journalism. After growing up in Colorado and graduating from the University of Colorado at Boulder in the fall of 2009, Rob moved to Florida to start his journalism career, first in St. Petersburg and then in Gainesville. He moved to Austin, Texas, in 2015 and has been there ever since, though he wouldn’t call himself as a Texan just yet.

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Welcome, Liz Palisin

Liz Palisin is one of the newest additions to the OneFireFly family. Originally hailing from ‘the frozen North’ i.e. Northern Michigan, Liz up and moved to Chicago to attend DePaul University. After a junior year abroad in Barcelona, countless rides to the Loop on the L train, and three freezing winters, Liz received a B.A. in Media Studies as well as a not-so-useful minor in Anthropology. Shortly after she moved to San Diego to soak up some much-needed sun.

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Welcome, Oliver Sava

Oliver Sava has spent the last five years surrounded by media, working as a pop culture journalist and critic covering comic books, dance, film, television, and theater for local and national outlets. Raised in the southwest suburbs of Chicago, Oliver graduated from Loyola University in 2009 with degrees in English and Political Science, and has been writing professionally ever since. He’s contributed to Chicago Reader, Chicago Tribune, Entertainment Weekly, The L.A. Times, NPR Books, Rolling Stone, Time Out Chicago, The Verge, VICE, Vox.com, and Vulture, and his writing can regularly be found at The A.V. Club, where he won a 2017 Eisner Award for Best Comics-Related Journalism after being previously nominated in 2012.

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Welcome, Troy Sympson

Ohio born and raised (currently residing in Cleveland), Troy Sympson is an alumnus of The Ohio State University and a passionate digital marketer. With a strong background in both journalism and marketing, Troy is highly experienced in writing, editing, social media, email marketing and SEO. He has been a social media professional since the inception of social media, and has helped several companies and corporations build their digital marketing efforts from the ground up.

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How a Content Marketing Strategy Helps Technology Integrators Reach More Potential Customers

Showing Up On Page One Of Search Engine Results Is The New Downtown Storefront

 

Picture it: your business storefront situated in the middle of a bustling downtown under a sign proudly displaying your business name while some window decals highlight the services you have to offer.

Obviously, this is an ideal situation for most business owners because it means receiving lots of walk-ins who may not have even known they were interested in the services and products you have to offer until they start browsing and talking to your team members manning the store. Because your storefront is in the middle of downtown you’re much more likely to pick up potential customers you may not have reached if your storefront was farther outside of town where little foot traffic comes by.

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Website Optimization Essentials: 5 Must-haves

Let an Experienced Agency Explain how to Optimize your Website

 

We live in an era where potential clients look for instant satisfaction; we want it all, fast and easy. Therefore, optimizing your website to appear within the first results of any given search engine and making it a user-enjoyable experience is fundamental to generate more business for your company.

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