Skip to main content

Get the Latest Marketing News


Catch up on the latest industry marketing news, dive deeper into marketing strategies and best practices, and get our best digital marketing insights below. We post often, so come back regularly to continue learning!

Get the latest marketing news

Catch up on the latest industry marketing news, dive deeper into marketing strategies and best practices, and get our best digital marketing insights below. We post often, so come back regularly to continue learning!

An Online Lead Just Came Through. What Do You Need To Do Next?

Imagine the following scenario: I’m local to your area and am beginning to do some online research on the best home theater companies nearby. I come across your website and am intrigued by what your business has to offer; I submit a contact for...

Continue reading

More Than Just a Homepage

In the world of digital marketing, your website is the ultimate representation of your business. Think of it as your residence, where your homepage acts as your website’s “curb appeal” and an attractive entrance gives users a taste of who you are and...

Continue reading

5 Questions You Should Ask Your Marketing Agency Soon

Hiring a digital marketing agency can be an excellent idea for a small business looking to increase their brand awareness and customer leads. Choosing which marketing agency to hire is an important decision, so you want to ensure that you a...

Continue reading

Website SEO Explained: What It Is, Why It Matters, And How A Marketing Team Can Help

Every day across the world, millions of people run billions of web searches. These inquiries range from the banal to the abstract. For example, “Why is the sky blue?” is one of the most common questions on Google, but you’...

Continue reading

When And Why You Should Advertise On Facebook

Bring More Consumers to Your Business and Website Are you wanting to bring in more traffic to your company’s website, or broaden your business’ reach? Since marketing is a crucial element to your business’ growth, so is targeti...

Continue reading

Welcome, Kelly Anderson!

Kelly Anderson recently joined One Firefly as a Content Writer and is proud to be the only team member currently located in New England. Kelly has a BA in English Writing and Literature from Emmanuel College in Boston, where she also minored in Studi...

Continue reading

Why Work with a Marketing Team? Here are 3 Important Benefits

Make Sure Your Custom Integration Business is Ahead of the Curve One common question we at One Firefly often receive is the following: “Do we really need to be marketing?” We get it. Marketing takes time and effort. And your day...

Continue reading

An Introduction To Content Marketing

How Does It Attract a Quality Audience to Your Website? Content marketing is an effective strategy that you can use to not only market your company, but also to build a relationship with your audience. Unlike paid advertising, content marketing provi...

Continue reading

5 Effective Ways to Engage Your Existing Audience

Create Content That Your Will Keep Your Fans Coming Back! The only thing harder than getting to the top is staying there. No matter what your business does, a compelling online presence and a dedicated following is crucial to brand awarenes...

Continue reading