It's no secret that good customer service increases loyalty, gives you a competitive edge and ultimately influences your bottom line. At a time when customers expect to get their questions answered, and their issues resolved quickly and eas...

Ron Callis, CEO of One Firefly, explains pricing and production process UI University. Please check out the video and let us know what you think by leaving a comment below!

Ron Callis, CEO of One Firefly, goes into detail on what impact Lead Concierge could have on your business by sharing some initial results already achieved by 6 integrators.

Customer Relationship Management (CRM) refers to software that is used to organize, automate, synchronize and analyze all customer interaction within a business, and the associated data that goes with it. A successfully implemented CRM increases sale...

It’s no secret that high-profile customers are more likely to trust a brand and make a purchase when given a demonstration. Videos are often the best way to showcase the subtleties of a great product. Without effective video marketing, your bus...

Facebook Advertising Offers Easy, User-Friendly Ways to Increase Your Reach Often, when considering channels to reach your target consumer, Google Ads seems like an obvious approach. With a vast user base, Google is guaranteed to be used by your targ...

Understanding when and why your newsletter subscribers click ‘opt-out’ can leave you riddled with questions. Some subscribers leave simply because their interests have changed. Others leave because of improper use of their email address o...

All too often technology integrators feel it is not in the budget for them to make marketing a priority. What they don't realize is that there are many budget-friendly ways to make their company more visible. By utilizing the following cost effective...

A common question our clients face is, “should I host my email and website together?” My answer is always an emphatic “no.” Having your email and website hosted on the same server may appear convenient, but creates a significa...